Marketing Executive

Innovators

اپریل ۰۳, ۲۰۲۵ شائع ہوئی 121 نے دیکھا Report Job

PKR. 60,000 - 60,000/Month

The Marketing Executive at Innovators plays a pivotal role in enhancing brand presence and driving business growth through innovative marketing strategies. This position requires a creative, analytical, and results-driven individual capable of managing both online and offline marketing campaigns. The ideal candidate possesses a robust understanding of marketing principles, digital strategies, and a keen eye for graphic design. Although this role does not require team management, it involves close collaboration with various internal stakeholders to ensure a cohesive marketing approach that aligns with the company's objectives. The Marketing Executive is ideal for someone with a passion for storytelling through content, who thrives in a dynamic environment where creativity and data analysis intersect.
Responsibilities

Develop and execute comprehensive marketing strategies that enhance brand visibility and engagement.
Plan, coordinate, and manage both online and offline marketing campaigns, ensuring they align with overall business goals and objectives.
Collaborate with internal teams, including design and sales, to create promotional materials and compelling content that resonates with target audiences.
Manage and cultivate content across social media platforms, crafting engaging messages that boost audience interaction and maintain the company's presence online.
Implement and optimize SEO, SEM, and paid advertising strategies to increase web traffic, generate leads, and improve overall campaign performance.
Monitor and assess the performance of digital marketing initiatives, analyzing data to refine strategies and improve effectiveness.
Conduct thorough market research to identify customer preferences, emerging trends, and competitive landscape insights, allowing for proactive strategy adjustments.
Track competitor activities and industry developments, leveraging insights to recommend improvements and innovation within marketing tactics.
Analyze marketing performance and campaign effectiveness, creating detailed reports to inform stakeholders and guide data-driven decision-making.
Ensure a consistent and appealing brand image across all marketing channels and materials, reflecting the core values and identity of Innovators.
Enhance brand visibility through organizing exhibitions, open houses, and sponsorship opportunities that resonate with target audiences and foster connections.
Work closely with the sales team to develop effective lead generation strategies while aiding in the design of marketing collateral such as brochures, flyers, and newsletters.
Stay updated on marketing tools and technologies, including Google Analytics, Facebook Ads, and various CRM systems, to enhance campaign execution and measurement.
Exercise strong communication skills to articulate marketing strategies and initiatives clearly across various departments and to external partners.