Job Summary
We are seeking a dynamic and experienced SEO Manager to lead and oversee our SEO team, driving the development and execution of effective SEO strategies for Laravel and WordPress websites. The ideal candidate will have a strong technical background, excellent leadership skills, and a proven track record of improving website performance through comprehensive SEO practices. This role requires close collaboration with developers, content creators, and marketing teams to ensure alignment with business objectives and adherence to industry best practices.
Key Responsibilities
Lead and manage the SEO team by setting clear goals and key performance indicators (KPIs) to ensure continuous improvement and accountability. Develop and implement robust SEO strategies tailored specifically for Laravel and WordPress platforms, focusing on both technical and on-page optimization.
Conduct thorough technical SEO audits to identify issues related to indexing, crawling, and site speed, and implement effective solutions to enhance website performance. Optimize website architecture, on-page elements, and content to improve search engine visibility and user experience.
Work closely with developers to ensure that SEO best practices are properly integrated within Laravel and WordPress environments. Monitor and analyze website performance using tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs to track progress and identify opportunities for growth.
Stay informed about the latest SEO trends and search engine algorithm updates to keep strategies current and effective. Prepare and present detailed performance reports and actionable insights to management, facilitating data-driven decision-making.
Collaborate with content and marketing teams to align SEO initiatives with broader business goals, ensuring that all activities adhere to white-hat SEO practices and industry standards. Demonstrate strong analytical, problem-solving, and project management skills throughout all phases of SEO campaigns.
Communicate effectively across teams and exhibit leadership qualities that foster a productive and motivated work environment.
Required Qualifications
Proven experience leading SEO teams and managing SEO projects with measurable success. Proficiency in SEO tools such as Ahrefs, SEMrush, Screaming Frog, Moz, Google Analytics, and Google Search Console.
Strong technical knowledge of HTML, CSS, and JavaScript as they relate to SEO implementation. Experience collaborating with developers to address and resolve technical SEO issues on Laravel and WordPress platforms.
Excellent analytical skills with the ability to interpret complex data and translate it into actionable strategies. Effective communication and leadership abilities to guide teams and coordinate cross-functional efforts.
Preferred Qualifications and Benefits
Familiarity with Laravel blade templating and the WordPress plugin ecosystem is highly desirable. Knowledge of local SEO, e-commerce SEO, and schema markup will be considered an advantage.
A basic understanding of backend technologies such as PHP and MySQL is a plus, enabling better collaboration with development teams.
This role offers the opportunity to lead a skilled SEO team within a forward-thinking organization, working on diverse projects that leverage cutting-edge SEO techniques and technologies.
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This position is ideal for a motivated SEO professional who thrives in a leadership role and is passionate about driving measurable improvements in search engine performance across complex web platforms.