Job Summary
We are seeking a motivated and detail-oriented Lead Generation Specialist to join our team. In this role, you will be responsible for researching and identifying potential B2B leads across various platforms, qualifying these leads according to our company’s criteria, and collaborating closely with the sales team to ensure a smooth handoff. This position requires a proactive individual with strong research capabilities, excellent communication skills, and the ability to work independently to meet targets.
Key Responsibilities
- Conduct thorough research to identify potential B2B leads using platforms such as LinkedIn, Upwork, Clutch, Facebook, and Twitch.
- Evaluate and qualify leads based on predefined company criteria to ensure alignment with our target market.
- Maintain and regularly update the lead database to ensure accuracy and relevance of information.
- Work collaboratively with the sales team to refine and optimize outreach strategies, enhancing lead conversion rates.
- Take ownership of the lead generation process, from initial research to successful handoff, ensuring timely and efficient communication.
Required Qualifications
- Proven experience in lead generation or a similar research-focused role, with a strong understanding of lead generation tools and platforms.
- Exceptional written and verbal communication skills, capable of engaging potential clients professionally and persuasively.
- Demonstrated ability to independently close leads and contribute to the sales pipeline.
- Self-motivated and proactive mindset, with a strong drive to achieve and exceed targets.
- Excellent organizational skills to manage and update lead databases accurately.
Preferred Qualifications and Benefits
While not explicitly stated, candidates with experience in B2B sales environments or familiarity with CRM software will have an advantage. This role offers the opportunity to work in a dynamic team setting where collaboration and continuous improvement are valued.
If you are a target-driven professional with a passion for research and lead generation, and you thrive in a fast-paced environment, we encourage you to apply and contribute to our company’s growth.