Meta Ads Experts/ Social Media Handler

Aesthetics Lab powered by tibbi

拉合尔，巴基斯坦

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发布 d 小时前 24 查看 Report Job

PKR. 50,000 - 50,000/Month

Job Summary
Tibbi Pvt LTD is looking for an experienced Meta Ads Expert to lead and optimize paid social media campaigns on Facebook and Instagram. The ideal candidate will have a proven track record of designing and executing campaigns that deliver strong ROI and effectively scale business growth. This role demands a strategic thinker with strong analytical skills who can collaborate closely with creative teams to produce compelling advertising outcomes. The position is full-time and based in Garden Town, Lahore.

Key Responsibilities
Campaign Strategy & Execution: You will develop and implement data-driven Meta Ads strategies that align with the company’s business goals. This includes managing the setup, launch, and continuous optimization of campaigns using Facebook and Instagram Ads Manager.

Performance Analysis & Reporting: Monitoring key performance indicators such as ROAS, CTR, and conversion rates will be essential. You will analyze campaign data to extract actionable insights and prepare detailed reports to inform strategic decisions.

Audience Research & Targeting: Conduct comprehensive market research to identify and define target audiences. You will create and refine lookalike and custom audiences, continuously testing and optimizing targeting methods to improve campaign effectiveness.

Creative Collaboration: Work closely with the design and content teams to develop high-impact ad creatives and copy. Provide feedback based on campaign performance to enhance the effectiveness of creative assets.

A/B Testing & Optimization: Design and implement A/B tests on ad creatives, audience segments, and placements. Optimize bidding strategies and ad placements to maximize campaign efficiency and results.

Budget Management: Strategically allocate advertising budgets to meet campaign objectives. Monitor daily spending to ensure campaigns remain cost-effective and deliver maximum value.

Required Qualifications
- Bachelor’s degree in Marketing, Business, or a related field is preferred but not mandatory.
- At least 3 years of hands-on experience managing Meta Ads campaigns with a proven history of success.
- Proficiency in Facebook Ads Manager, Audience Insights, and familiarity with third-party analytics tools.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication skills and the ability to collaborate effectively within a team environment.
- Up-to-date knowledge of Meta Ads trends, algorithms, and best practices.
- Candidates must have a minimum of 2 years’ experience handling Meta and social media campaigns.

Preferred Qualifications and Benefits
- Experience working with eCommerce or service-based businesses is highly desirable.
- Familiarity with additional advertising platforms such as Google Ads is an advantage.
- Knowledge of retargeting strategies and pixel implementation is preferred.
- Join a dynamic and innovative team focused on delivering impactful campaigns.
- Competitive salary package ranging from Rs50,000 to Rs60,000 per month.
- Full-time, in-person role based in Garden Town, Lahore, offering excellent growth opportunities.

Applicants should be ready to discuss their availability, current and expected salary, and confirm their suitability for the Garden Town location during the application process.

Tibbi Pvt LTD offers a collaborative environment where your expertise in Meta Ads can directly contribute to business success and personal career growth. If you are passionate about paid social media advertising and eager to make a measurable impact, we encourage you to apply.