Creative Digital Manager

Job Summary
We are seeking a talented and strategic Digital Creative Manager to join our team in Karachi on a full-time basis. This role demands a creative visionary who can seamlessly blend artistic flair with strategic thinking to craft engaging digital content. The successful candidate will be responsible for transforming innovative ideas into captivating visuals and compelling narratives that resonate across various social media platforms. As a key leader in the creative process, you will oversee projects from concept through execution, ensuring all content aligns with the brand’s identity and achieves strong performance in the digital landscape.

Key Responsibilities
- Lead the creative direction for social media channels, managing the development of visuals, copy, and overall content flow to ensure consistency and sustained audience engagement.
- Oversee the rollout of digital campaigns, including short-form video content such as reels and brand storytelling initiatives that highlight the brand’s voice and values.
- Develop and implement platform-specific strategies tailored to Instagram, LinkedIn, TikTok, X (formerly Twitter), and Meta platforms, optimizing content for each channel’s unique audience and format.
- Supervise and mentor a small team of designers and writers, guiding them to produce polished, on-brand creative work that meets deadlines and quality standards.

Required Qualifications
- A minimum of 4 to 6 years’ experience in digital content creation, art direction, or creative strategy, with a proven track record of delivering impactful digital campaigns.
- Deep understanding of social media dynamics, including layout design, pacing, and messaging techniques that effectively engage diverse audiences.
- Demonstrated ability to adapt a single creative concept into multiple formats while maintaining the integrity and core message of the idea.
- Strong presentation and communication skills, with confidence in pitching and advocating for creative ideas within teams and to stakeholders.

Preferred Qualifications and Benefits
- Experience in both design and writing is highly desirable, enabling a holistic approach to content creation.
- Background in leading campaigns within lifestyle, wellness, or technology sectors will be considered an advantage.
- A naturally creative mindset with an intuitive understanding of grids, motion graphics, and swipe interactions that enhance user experience.
- This role offers a competitive monthly salary ranging from Rs100,000 to Rs200,000.
- The position requires on-site presence in Karachi, providing an opportunity to work closely with cross-functional teams in a collaborative environment.

If you are passionate about social media, have a keen eye for detail, and thrive in a dynamic, creative setting, this role is an excellent fit for you. Join us to lead innovative digital storytelling that drives brand engagement and growth.