·         Responsible for overseeing the objectives and implementation of all commercial strategies
·         Leading B2B and Telecom Relations Team
·         Development & Implementation of Brand Identity & Strategy
Development & Implementation of Marketing & PR Strategies

The Outsource Resource (Pvt.) Ltd. is a dynamic Management Services Company. It provides Recruitment, Corporate Training, Marketing Consultation & Digital Marketing Services, Manpower Outsourcing, and Tax Consultation.
·         Provided Marketing Consultation to various established clients and start-ups
·         Ran Digital Marketing Campaigns for clients on Social Media and Search & Display Networks
·         Analysis of Digital, Social Media and Influencer Campaigns for clients
·         Planned, directed, and evaluated the Advertising Campaigns for clients from ideation stage to execution and feedback
·         Conducted Training Sessions as a Business & Life Coach to Corporations & SME’s
·         Provided clients with Overall Business Consultation and assisted them with Strategy Development and Implementation
·         Lead a team of HR Managers to deliver on key client’s requirements in Payroll Solutions, Assessments and Recruitment
·         Brought in multiple new clients via B2B marketing
·         Developed and implemented Strategy & SOPs for enabling more productive and efficient processes and results for Manpower Outsourcing Team

Brand Spectrum is a Leading Integrated Marketing Services Company, providing Brand Strategy Development, Creative & Design Services, Public Relations (PR), Influencer Marketing, Experimental Marketing and Content Creation
·         Lead a team of brand strategists, creative managers, content creators and copywriters
·         Client Servicing & Management for leading Brands in FMCG, Health, Retail & Electronics
·         Brand Strategy Development & Implementation
·         Analysis of Digital, Social Media and Influencer Campaigns for clients
·         Corporate PR, Influencer Marketing, Digital PR, Activations Campaign Planning & Management

The Outsource Resource (Pvt.) Ltd. is a dynamic Management Services Company. It provides Recruitment, Corporate Training, Marketing Consultation & Digital Marketing Services, Manpower Outsourcing, and Tax Consultation.
·         Provided Marketing Consultation to various established clients and start-ups
·         Ran Digital Marketing Campaigns for clients on Social Media and Search & Display Networks
·         Analysis of Digital, Social Media and Influencer Campaigns for clients
·         Planned, directed, and evaluated the Advertising Campaigns for clients from ideation stage to execution and feedback
·         Conducted Training Sessions as a Business & Life Coach to Corporations & SME’s
·         Provided clients with Overall Business Consultation and assisted them with Strategy Development and Implementation
·         Lead a team of HR Managers to deliver on key client’s requirements in Payroll Solutions, Assessments and Recruitment
·         Brought in multiple new clients via B2B marketing
·         Developed and implemented Strategy & SOPs for enabling more productive and efficient processes and results for Manpower Outsourcing Team

• Performed Product launch planning and Product Life Cycle Management
• Conducted Market Trend Analysis and Competition Projection
• Segment and Product Wise Marketing, Media Planning & Execution
• Lead Coordination with Advertising & Creative agencies and other vendors
• Launched Flagship Products (Galaxy S Series & Galaxy Note Series) in Premium Segment
• Increased market share in low tier segments occupied by local and Chinese brands
• Planned and Executed ATL, BTL and Digital Campaigns for Smartphones & Featurephones
• Lead Brand activation activities including their planning and execution
• Liaison with the Global Head Office, Suwon, South Korea, for Strategy Implementation

• Business Development to enhance customer base
• Worked with the Manager Operations in organizing, planning and implementing strategy
• Ensured schedules and objectives are met by the HR Managers via training & follow-up
• Management of operating costs, budget, and resources
• Communication with & provision of support to the Outsource Payroll Management team

• Performed Area Coordination, Data Collection, Analysis & Business Development as Area Coordinator
• Process Flow Development, Product Development, Policy Drafting at Group Office Level
• Also: Management Trainee Officer (MTO) - Training & Development Center Dec 07 - May 08
• Also: Operations Officer at Model Town, Lahore Branch Sep 07 - Dec 07