I am an analytics-driven and growth-focused Digital Marketing Manager with 13 years of experience designing powerful social media strategies, digital marketing, SEO, PPC, customer support, growing engaged online audiences, and developing eye-catching campaigns and promotional events that convert prospective customers. I am actively participates in product development, creating and implementing marketing strategies, creating sales copy, planning events, and managing social media activity. Experience in marketing, campaign management, or digital strategy, deep experience in executing marketing strategies and plans. Execute effectively against multiple projects and deadlines and demonstrate an ability to take initiative, anticipate needs, and exercise independent and sound judgment.
My key skills include Social Media Marketing, Search Engine optimization, PPC, Email Marketing, Strategy Planning, Optimizing Content and Technology, Writing skills, Analytical Skills, Leadership and Communication Skills, Management and Customer Support Services
My technical skills include HTML, WordPress, Joomla, Magento, Linux Administration, Windows Administration, Networking, Cpanel and Plesk
Currently I am engaged with Next Hosts, as a Digital Marketing Manager, where I manage client’s social media channels such as Facebook, LinkedIn, Twitter, and other relevant platforms. Attached is my resume which showcases my progressive experience and successful track record for leading successful initiatives. My professional background and great industrial exposure coupled with an excellent track record makes me an ideal candidate for executive roles. As such, I would welcome a discussion regarding opportunities with your organization that fit my background.
• Succeed client’s social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms also involve in social media presence creation on new and emerging social media platforms.
• Facilitate social media management with large projects, events, and community management.
• Examine audience information and demographics, and success of existing social media projects.
• Deliver excellent first rate support to the management on devising marketing campaigns for all professional events and undertaking individual campaigns as requested
• Successfully accomplish social media communications as well as proposes new ideas and concepts for social media content.
• Devise customer experience and marketing techniques such as social messaging and content for various websites, including Facebook, Twitter, LinkedIn and other relevant platforms.
• Optimize content following search engine optimization (SEO) and pay-per-click (PPC). Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation.
• Held the credit for coordinating various marketing methods including, direct mail, print ads, internet, and social media, while designing new methods of marketing.
• Uses timelines and schedule content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits.
• Led a variety of marketing support operations, including digital marketing campaigns and targeted market research.
• Wrote and optimized content for the website and social networking accounts such as Facebook and Twitter.
• Managed and maintained the organization’s website(s).
• Functioned in close coordination with marketing team on creative campaigns and programmatic buying to support digital cross-promotion efforts, including email campaigns, Facebook promotions and marketing initiatives for an improved end-user experience.
• Produced online banner adverts and oversaw pay per click (PPC) ad management.
• Tracked and analyzed website traffic flow and delivered regular internal reports.
• Identified trends and insights, and optimized spend and performance based on the insights.
• Achieved key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
• Continually worked on the Search Engine Optimization of the website(s) as well as edited and posted videos, podcasts and audio content to online sites.
• Identified new trends in digital marketing, evaluated new technologies and ensured the brand is at the forefront of industry developments, particularly developments in mobile marketing.
• Facilitated clients with troubleshooting web hosting technical problems as well as responded to clients concerns and queries with courtesy and professionalism on live chat support.
• Helped customers configure SMTP/POP email settings, File Transfer Protocol, databases, website statistics, domain/web forwarding, spam control, dial up, and general software configurations.
• Answered to customer tickets, email queries about their hosted sites, free accounts, sales, domain transfers.
• Assisted customers for web application (Word press, Joomla, Opencart etc) issues like installation, configurations.
• Hosting creation on domain for website building.
• Managed DNS systems.
• HTTP Servers Testing: Tested web servers manually by browsing websites into different browsers (Internet Explorer, Mozilla Firefox, and Opera).
• FTP Servers Testing: File Transfer Protocol manual testing to establish that the clients are able to upload their web pages to all the web hosting servers on Freezone. The manual testing is performed through FTP clients (Cute & Smart FTP software).
• Mail Servers Testing: Manually testing the functionality of the mail exchange servers, free servers, POP Servers (MX, SMTP, Auth-SMTP Servers) by sending receiving emails through email clients like Outlook, Thunderbird, and web based email.
• Control Panel Access: Testing the Control Panel access through secure ports, so that the clients are able to access their domain control panel.
• Domain Migration: Helping system administrators (S.A) in migrating and establishing the active websites.
• Nagios Monitoring Software: Using Nagios, the leading web server/services monitoring tool. Monitoring the availability of services on HTTP, FTP, and mail servers. Validating any failed web hosting services. Reporting or taking action myself as necessary in critical situations. Commutating with the staff as per any outage which may occur.
• Email & Document Management: Sorting and forwarding all emails sent to Freezone Internet internal email addresses, to their respective departments/staff using the Thunderbird mail client.
• Other Tasks: Rebooting the servers. Rebooting the services. Informing web/system administrator and/or directors in case of any identified problems with the servers. Reporting to the directors regarding critical outages and suggestions on avoiding them.