خلاصہ

Client-focused and strategically agile Manager with +15 years’ experience in Brand Activation, Sales Training, Sales, Product Launch, Marketing Strategy, Distribution & Planning, Marketing Trade Promotions, Sales Promotions, City Launch, Customer Service Operations Management, QA and Resource Development, Client Sign off, Site Acquisition, Wi-Fi Hotspots.

Expert In: Strategic Marketing • CompetitivClient-focused and strategically agile Manager with +10 years’ experience in Brand Activation, Sales Training, Sales, Product Launch, Marketing Strategy, Distribution & Planning, Marketing Trade Promotions, Sales Promotions, City Launch, Customer Service Operations Management, QA and Resource Development, Client Sign off, Site Acquisition, Wi-Fi Hotspots.


 


Expert In: Strategic Marketing • Competitive Intelligence • Product Distribution Monitoring • Marketing Trade Promotions • Continuous Process Improvement • Training & Development • Sales Channel Development • Development of Resources


 


Highly skilled and versatile Manager with solid experience in all aspects of process improvements, consistently driving growth in performance and service channels. Exceptional skills in in ATL, TTL, Project Planning, Marketing Campaigns, Sales Channel Distribution, Marketing trade promotions, PR Drafting, Kiosk activities, Back end channel support, Making Corporate Clients, New Sales, Sales Retention, Subscriber Management, Preparation of Call Flows, Processes, Recording, Editing and Deployment, Call Evaluation, Preparing Information Notes for CS Staff, Gathering Training Need Analysis, Developed Document Technology Centre.


 


 


uTECHNICAL KEY SKILLS ASSESSMENT


 


A Proved instrumental in Client Service, Project Strategy & Execution, Negotiation Skills, Development of Processes, SOPs, Managing Teams, Liaison with Stake Holders, Resource Management and documentation.


A Key Projects: Theme & Target based campaigns, Product Trainings, BTL Activities in Multiple Cities, completed the 1st phase of Telenor – Wateen WiFi Offload Project on a fiber backhaul, Deployment of 350 WiFI Hotspots nationwide on WiMAX backhaul.


A Professional Trainer Includes: Had given trainings on Customer Service procedures, Telephone etiquette, Time management, Building Leadership Skills, Employee engagement, Communication & Soft Skills, Critical Thinking, Listening skills.e Intelligence • Product Distribution Monitoring • Marketing Trade Promotions • Continuous Process Improvement • Training & Development • Sales Channel Development • Development of Resources

Highly skilled and versatile Manager with solid experience in all aspects of process improvements, consistently driving growth in performance and service channels. Exceptional skills in in ATL, TTL, Project Planning, Marketing Campaigns, Sales Channel Distribution, Marketing trade promotions, PR Drafting, Kiosk activities, Back end channel support, Making Corporate Clients, New Sales, Sales Retention, Subscriber Management, Preparation of Call Flows, Processes, Recording, Editing and Deployment, Call Evaluation, Preparing Information Notes for CS Staff, Gathering Training Need Analysis, Developed Document Technology Centre.


TECHNICAL KEY SKILLS ASSESSMENT

Proved instrumental in Client Service, Project Strategy & Execution, Negotiation Skills, Development of Processes, SOPs, Managing Teams, Liaison with Stake Holders, Resource Management and documentation.

Key Projects: Theme & Target based campaigns, Product Trainings, BTL Activities in Multiple Cities, completed the 1st phase of Telenor – Wateen WiFi Offload Project on a fiber backhaul, Deployment of 350 WiFI Hotspots nationwide on WiMAX backhaul.

Professional Trainer Includes: Had given trainings on Customer Service procedures, Telephone etiquette, Time management, Building Leadership Skills, Employee engagement, Communication & Soft Skills, Critical Thinking, Listening skills.


پراجیکٹس

Quantitative Research
Quantitative Research

تجربہ

کمپنی کا لوگو
Director - Business Development
Pursuance Health IT Consultants
اکتوبر ۲۰۲۱ - موجودہ | Tampa, FL, USA

- Maintains company’s operational matters in order by utilizing administrative and executive assistants’ skill set through a bird eye view of all the tasks and employees. - Responsible to hire and manage human resources along with their onboarding and task assignment. - Managing Task Management system and internal communication software to deliver timely tasks.- Lead generation and marketing outreach.- Review, assess, and monitor follow-up action steps on correspondence.

کمپنی کا لوگو
Executive Assistant to the CEO (Virtual)
Insure123
اگست ۲۰۲۰ - جنوری ۲۰۲۲ | Lahore, Pakistan


Maintains the CEO’s appointment schedule by planning and scheduling meetings and conferences. Conserves CEO’s time by reading, researching, and routing correspondence; drafting documents; collecting and analyzing information; and initiating communications.
Format information for internal and external communication – emails, presentations, and reports. Handles telephone answering, responding to queries, and welcoming the company’s guests.
Take minutes during meetings.
Represents the senior management by attending meetings on their behalf and updating with the minutes of the meeting.
Review, assess, and monitor follow-up action steps on correspondence.
Coordinates events, including meetings, conferences, and seminars.
Acts as the point of contact between the CEO, employees, and other external partners.
Manage information flow in a timely and accurate manner.
Make travel and accommodation arrangements.
Answers and routes phone calls, mail, and e-mail messages and may handle wide-range information dissemination. (if needed)
Any other task assigned by the management which includes Head Hunting, working on Partnerships, working with and for benefits division.
Managing large accounts of Benefit Division.
Dealing with Carriers if need in order to help clients. 

کمپنی کا لوگو
Business Development Manager
Smash Cloud Media
مارچ ۲۰۱۹ - مئی ۲۰۲۰ | Lahore, Pakistan

Performed as Head of Business Development team in order to achieve the company's financial and strategic goal towards making Smash Cloud Media an exceptional software house. I was responsible to generate sales by managing a team as well as sending mass emails, cold calling, qualifying marketing leads, etc.

کمپنی کا لوگو
Head of Department - On Ground
Brand Life
مارچ ۲۰۱٦ - مارچ ۲۰۱۹ | Lahore, Pakistan

• To achieve company’s financial goal, whatever, is set by the management.
• To adhere to the rules and regulations of the company.
• To follow the company bible without any doubt and full conviction in order to play a positive role among team.
• Conduct market research and follow market trends to address customer’s need.
• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
• Liaise with external vendors to execute events and campaigns
• Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
• Plan and execute initiatives to reach the target audience through appropriate channels.
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Undertake individual tasks of a marketing plan as assigned
• Ensure brand consistency through all marketing channels
• Use Customer’s feedback to ensure client satisfaction.
• Establish a strong and long term relationship to increase company’s sale
• Take brand ownership and provide the vision, mission, goals and strategies.
• Measure and report the Key Performance Indicators and Key Quality Indicators after every campaign.
• Coach the team and get the best performance out of them.
• Monitor product distribution.
• Align company around the needs of the client to address them in shortest time.
• Control budgets and allocate resources on to the campaigns.

کمپنی کا لوگو
Senior Executive Distribution & Planning (Consumer Business Unit) Lahore
Wateen Telecom Limited
اکتوبر ۲۰۱۳ - مارچ ۲۰۱٦ | Lahore, Pakistan

• Franchise Audits & Surveys for GAP identification
• Stock / Inventory replenishment
• Marketing Trade Promotions.
• Trade Promotions.
• City Launch.
• Cross functional support with Hr, Admin, Finance etc.
• Coordination b/w regional teams on day to day operations
• Special projects, correspondence & report writing including USF quarterly reports, Rev Sharing invoicing / processing (PTCL Migration Project)
• Implementation of upcoming trade promos
• Managing agency for POSM development & distribution
• Executing Franchise Audit Program every third month.
• Reporting and Analysis on Customers related to USF cities.
• Visiting all USF CBCs/EBCs clients in order to retain the clients and to maintain the required standards.
• Disbursement of information among stake holders related to Distribution & Planning.
• Disbursement of all kinds of Trade letters to Wateen Consumer Wimax.
• Taking part in Planning for the best of our Department & Division

کمپنی کا لوگو
Executive - WiFi Solutions - Commercial Division
Wateen Telecom Limited
جولائی ۲۰۱۲ - ستمبر ۲۰۱۳ | Lahore, Pakistan

• To understand the technology at best in order to make the best use of it.
• To bring new Corporate Clients which include Restaurants, Hospitals, Schools, Educational Institutes, Market places, Shopping Malls, Airports, Railway Station etc as WiFi Hotspot project was one of the major projects for Wateen Telecom Limited in order to capture the vast market with its internet based services.
• To ensure the retention of the hotspot clients.
• To visit them occasionally,
• To generate ticket/complaint in case whenever services stop working due to any reason.
• To keep on bringing new clients onboard to achieve the divisional goal.

کمپنی کا لوگو
Executive – Support Center – Consumer Management Team, Subscriber Management Team, Service & Re-Provisioning Team (Customer Service Division)
Wateen Telecom Limited
جنوری ۲۰۱۱ - جون ۲۰۱۲ | Lahore, Pakistan

• Timely resolution of complaints to enhance efficiency.
• Investigating and screening of technical complaints escalated to CMT by Contact Center representatives.
• Ensuring all process of elimination (POE) steps related to
• particular service are complete and correctly mentioned in a
• Ticket/complaint opened.
• Timely escalation of unresolved complaint to be addressed effectively to the concerned teams.
• Follow up on activities with concerned stake holders based upon initiation from service center or within the Contact Center.
• Regularly attending training and coaching sessions conducted.
• Adhering to time and attendance issues to maintain order and efficiency.
• Maintaining high standards of service level by using Customer
• To ensure that the franchises and affinity partners are working as per the defined company policies and procedures.
• To ensure compliance at all franchises and address proactively at the Franchises.
• Assist Manager in monitoring and improving CS Activities at Franchises Nationwide.
• Conduct periodic audits and reviews of the franchises. Periodic and suggest improvements.
• Act as focal point for all CS related issues of the franchises in the assigned territories nationwide.
• Identifying the areas where re-engineering of processes is required.
• basis.
• Co-ordination with Training Team in arranging training's for the staff on regular basis.
• Conduct follow up on training's imparted and refresher training sessions along with assistance on as and when required basis Logging and effectively.

کمپنی کا لوگو
Supervisor – Quality Assurance, Resource and Process Development (Customer Service Division)
Wateen Telecom Limited
نومبر ۲۰۱۰ - دسمبر ۲۰۱۱ | Lahore, Pakistan

• Measuring CS division’s Quality of Recorded calls, Ticket Creation/Handling and Correspondence through provided tools.
• Coaching and mentoring of allocated team members to policies and procedures.
• Ensuring Quality of service through individual feedback to CS team members.
• Meeting daily targets assigned by Quality Assurance Manager.
• Close Coordination with Managers, Supervisors and Coordinators regarding allocated team member’s performance.
• Ensuring coverage of information through Daily Refreshers with Collaboration of Operations Team.
• Live Monitoring/Silent Monitoring of Calls and real time Coaching.
• Dissemination of Information through TOD’s.
• Recommendation of training needs for continuous improvement.
• Monitoring and coordination mechanism with other departments to update knowledge base through system administrator.
• Continuous improvement in overall Customer Service skills.
• Implementation of grooming system for Customer Service staff to make them capable of assuming more responsible role.
• Identifying internal training needs for CSRs.
• To ensure effective roll out of Soft Skill training of whole Customer Service Division.
• Creation of short quizzes for allocated team members.
• Short Motivation Sessions with CS team members.
• Contact Center Staff Related Investigations.
• Liaison with other departments/divisions to obtain up to date information.
• Close Coordination with Quality Assurance Manager to improve overall processes.

کمپنی کا لوگو
Team Coordinator – Inbound Operations (Customer Service Division)
Wateen Telecom Limited
دسمبر ۲۰۰۸ - اکتوبر ۲۰۱۰ | Lahore, Pakistan

• To co-ordinate with different departments to provide resolution to the customer for their network and billing relate issues.
• To help customer troubleshoot with his PC, Laptop or WIMAX Devices.
• Making follow up of complaints.
• Catering customer’s queries and escalation via escalation.
• Hourly and shift service level reporting.
• Daily contact center report.
• Monthly/Daily time utilization report.
• Monthly/daily quantitative stats of the agents.
• Advisory in scheduling and forecasting.
• Trend analysis of Hot and Top most generated complaints.
• Employees adherence monitoring and attendance reporting in portal.

تعلیم

University of Central Punjab (UCP)
ڈاکٹریٹ, ‎
Clinical Psychology
نامکمل
2024
University of Lahore
ایم فل, MS in Clinical Psychology‎
Child Psychology, Clinical Psychology, Neuropsychology & Psychopharmacology
مکمل
2020
Virtual University of Pakistan
ماسٹرز, ماسٹرز ان سائنس, M.Sc. in Applied Psychology‎
Marketing, Clinical Psychology, Counseling Psychology
CGPA 2.8/4
2018
Virtual University of Pakistan
ڈپلوما, PGD Applied Psychology‎
Clinical Psychology, Counseling Psychology, Research Methodology
مکمل
2016
Al-Khair University
ماسٹرز, ماسٹرز ان بزنس ایڈمنسٹریشن, MBA‎
Marketing
CGPA 3.1/4
2014
University of the Punjab
بیچلرز, بیچلرز ان کامرس, Bachelors in Commerce‎
Business Communication, Economics, Accounting & Finance
فی صد 51%
2008

پیشہ ورانہ مہارتیں

ماہر After Effects
ماہر Animation
ماہر Business Development
ماہر Paid Campaigns
ماہر Website Design
ماہر Branding Experience
ماہر creative and produce a motivated team-oriented
ماہر Enterprise Product Development
ماہر IT
ماہر Marketing
ماہر Marketing Management
ماہر Negotiating Skills
ماہر Purchasin
ماہر safety and training is preferred • Familiarity
ماہر Social Blade or others).
متوسط software house
ماہر such as the ability to effectively communicate
ماہر Team Builder
ماہر Video Editing
ماہر 360 Campaigns
ماہر 360 Recruitment
متوسط 4 Knowledge of Taxation
ماہر Ability to be flexible and to multitask
ماہر Ability to communicate effectively orally and in
ماہر Ability to Manage Change
ماہر ability to produce innovative and original ideas
ماہر ability to respond to customers’ wishes
ماہر ability to think strategically and come up with
ماہر Ability To Work On Multiple Projects
ماہر Ability to work with minimum supervision
ماہر Academic Coordination
ماہر Academics Knowledge
ماہر Account Management
ماہر Account Management Skills
ماہر Account Mapping
ماہر Account Marketing
متوسط Accounting
ماہر Accounts / Manager
ماہر Accounts Acquisitions
متوسط Accounts Managment Skills
ماہر Active Listening
ماہر Adaptive
ماہر Admin Analysis
ماہر Admin Assistantce
ماہر Admin Operations Management
ماہر Admin Skils
ماہر Admin Task Planning
ماہر Admin Tasks Management
ماہر Administration Management
ماہر Administrative Management 

زبانیں

ماہر انگریزی