Affiliate Marketing Manager

The Affiliate Marketing Manager at Rozee plays a pivotal role in developing and expanding our affiliate marketing strategy to maximize revenue streams. This position requires a seasoned professional with 35 years of experience in affiliate marketing, ideally within the e-commerce sector. The Affiliate Marketing Manager is responsible for building strong relationships with affiliates, influencers, and publishers, ensuring that our partnerships are productive and mutually beneficial. This role involves leading a team of five individuals, guiding them in the execution of marketing initiatives, optimizing affiliate programs, and leveraging data to drive performance improvements. In this dynamic environment, the Affiliate Marketing Manager must exhibit exceptional communication skills to articulate ideas and strategies clearly, both in writing and verbally. A comprehensive understanding of market trends, consumer behavior, and affiliate marketing best practices will be essential to effectively navigate and innovate in our approach. The ideal candidate will not only have hands-on experience with affiliate platforms and marketing tools but also possess strong analytical skills to draw actionable insights from performance data and shape strategies accordingly.
Responsibilities

Develop and implement innovative affiliate marketing strategies that align with business goals and drive revenue growth.
Manage and optimize the affiliate program, ensuring it achieves performance targets and maximizes return on investment.
Build, nurture, and maintain strong relationships with affiliates, influencers, and publishers to encourage collaboration and boost program engagement.
Negotiate competitive commission structures and partnership terms that motivate affiliates while ensuring profitability.
Analyze performance metrics, track key performance indicators, and prepare regular reports to evaluate the effectiveness of affiliate marketing efforts.
Utilize insights gained from performance data to make informed, data-driven decisions and adjustments to strategies.
Stay up-to-date with the latest trends and best practices in affiliate marketing and e-commerce to integrate innovative strategies into the affiliate program.
Lead, mentor, and develop a team of five marketing professionals to enhance their skills and improve team performance.
Coordinate onboarding processes for new affiliates and provide them with the necessary resources to effectively promote the brand.
Manage multiple projects simultaneously, ensuring timely execution and adherence to quality standards.
Collaborate with cross-functional teams, including sales, digital marketing, and product development, to align affiliate marketing initiatives with overall business objectives.
Conduct competitor analysis and market research to identify potential growth opportunities within the affiliate marketing landscape.
Effectively communicate insights and strategies during team meetings and presentations, ensuring all stakeholders are informed and engaged.