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Social Media Manager

At Cogent Labs, we are on the lookout for a dynamic and talented Social Media Manager to join our team. We're passionate about technology, innovation, and creating a strong digital presence to reach our audience effectively.

Responsibilities

Develop and execute comprehensive social media marketing strategies that align with our brand's objectives.
Create and curate engaging content for various social media platforms, including but not limited to LinkedIn, Instagram, Facebook, and Twitter.
Monitor and manage online community engagement, responding to comments and messages in a timely and professional manner.
Analyze social media metrics and generate reports to track performance, making data-driven adjustments to strategies.
Stay current with emerging trends and technologies in social media and make recommendations for their implementation.
Collaborate with the marketing and design teams to ensure cohesive branding and messaging across all platforms.
Oversee social media advertising campaigns, including budget management and targeting strategies.

Qualifications

Proven experience as a Social Media Manager in a corporate or agency setting.
Minimum 1 year of Experience
Proficiency in utilizing major social media platforms and social media management tools.
Strong written and verbal communication skills, with an ability to create engaging and error-free content.
Analytical skills to interpret social media data and make informed decisions.
Creative thinking, and an eye for design, understanding how to create visually appealing content.
Self-motivated, organized, and capable of managing multiple tasks and projects simultaneously.

Requirements

Bachelor's degree in Marketing, Communications, or a related field (preferred but not mandatory).
A portfolio showcasing previous social media work and campaign results.
Knowledge of SEO and content marketing is a plus.
Familiarity with paid advertising on social media platforms.

Skills