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Marketing Manager

ECS Technologies Smc Pvt Ltd

卡拉奇，巴基斯坦

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发布 Sep 19, 2023 332 查看

PKR. 250,000 - 450,000/Month

We are in search of a highly proficient and experienced Marketing Manager to become an integral part of our dynamic team.

Job Duties & Responsibilities:

Develop, execute, and oversee marketing plans and budgets for the smooth operations of Marketing department.
Achieve the company's revenue goals and objectives.
Prepare social media marketing campaigns and strategize them such that they are aligned with the business objectives.
Monitor competition (acquisitions, pricing changes and new products and features).
Ensure the company is communicating the right messages to attract the prospective customers and retain existing one.
Create lead generation programs to grow target market, with a heavy focus on developing inbound marketing through SEO/SEM.
Ensure our brand message is strong and consistent across all channels and marketing efforts (like email campaings, web pages, events and promotional material).
Monitor an advertisement on various platforms keeping the business vision aligned.
Set, monitor and report on team goals.
Monitor campaign performance, analyze key metrics, and provide regular management reports, emphasizing insights and recommendations for enhancement.Ensure that the website, promotional material and marketing campaign strategies are updated on a regular basis.
Prepare and manage monthly, quarterly and annual budgets for Marketing department.
Remain current with the latest industry trends and best practices in digital marketing, particularly in the context of service-oriented businesses and international campaigns.
Collaborate effectively with cross-functional teams, including content creators, designers, and developers, to ensure cohesive and impactful digital marketing strategies.

Required Skills:

Minimum of 6 years of proven expertise in digital marketing, specifically in Google Ads, PPC campaigns, Facebook campaigns, and comprehensive paid campaigns across various platforms.
Profound understanding of the challenges specific to service-based businesses.
Demonstrated experience in managing international paid campaigns, particularly in the UAE, UK and USA markets.
Proficiency in utilizing digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, Google Analytics, and other relevant tools.
Exceptional analytical skills with the ability to interpret data, discern trends, and make data-driven decisions.
Strong project management capabilities, with the capacity to manage multiple campaigns concurrently.
Current knowledge of the latest trends, best practices, and innovations in digital marketing.
Excellent written and verbal communication skills.
Adeptness at collaborative teamwork and adaptability to changing priorities.
Possession of relevant certifications such as Google Ads or Facebook Blueprint is highly advantageous.

Salary + Benefits: