Email Marketing Specialist

This is a full-time, onsite role for an Email Marketing Executive. The Email Marketing Executive will be responsible for developing and executing email marketing campaigns, managing email data lists, and ensuring the successful delivery of emails. Day-to-day tasks include utilizing marketing automation tools like Success.ai, Smartlead.ai, Instantly.ai, segmenting email lists, creating compelling email content & Templates, and analyzing campaign performance metrics to optimize future efforts. Collaboration with cross-functional teams to align email campaigns with broader marketing strategies is also essential.

Qualifications

Experience with B2B Marketing Automation tools and Customer Relationship Management (CRM) systems
Proficiency in Marketing tools, B2B Lead Generation, and Digital Marketing strategies
Strong analytical skills to measure and optimize email campaign performance
Excellent written communication skills and attention to detail
Ability to work independently
Experience in the Digital Marketing Service industry is a plus