Social Media Management
Develop, implement, and manage our social media strategy across platforms (Instagram, Facebook etc.).
Create and curate engaging content (visuals, videos, captions, etc.) aligned with brand voice and objectives.
Grow and manage online communities; monitor, respond to, and engage with users.
Track social media metrics and report on campaign performance and growth.
Stay updated with the latest social media best practices and trends.
Performance Marketing
Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, TikTok, and other platforms.
Manage budgets, targeting, A/B testing, and bid strategies to maximize ROI.
Analyze campaign data, generate performance reports, and provide actionable insights.
Collaborate with creative teams for ad content and landing page optimization.
Identify growth opportunities and funnel optimizations to increase conversions.