Social Media Executive

Job Summary
We are seeking a dynamic and detail-oriented Social Media Content Coordinator to manage and enhance our presence across multiple platforms including Instagram, Facebook, Threads, WhatsApp Channel, X (formerly Twitter), and LinkedIn. The ideal candidate will be responsible for scheduling, posting, and monitoring content while ensuring alignment with brand guidelines and content calendars. This role demands a keen eye for trends, especially within automotive, pop culture, and meme communities, to create engaging, viral-style content that resonates with our target audience. Strong analytical skills and creativity are essential to optimize content performance and drive organic growth.

Key Responsibilities
- Schedule and publish content consistently across Instagram, Facebook, Threads, WhatsApp Channel, X, and LinkedIn using Buffer and native platform tools.
- Maintain platform consistency by adhering to established content calendars, ensuring timely and coordinated execution of posts.
- Actively monitor trends in automotive culture, pop culture, memes, and audio to identify opportunities for relevant and viral content.
- Pitch innovative content ideas and post viral-style content tailored to the interests and behaviors of the target audience.
- Track and analyze key performance indicators such as reach, shares, follower growth, engagement, and click-through rates.
- Suggest new content angles and experiment with trending formats to boost audience interaction and organic reach.
- Use various analytics tools to report on content performance and adjust strategies accordingly to maximize impact.
- Monitor community interactions including comments, direct messages, and shares to gather feedback, identify pain points, and uncover new content opportunities.
- Stay informed about ongoing discussions and developments within the automotive community, including car launches and popular auto memes, to keep content fresh and relevant.

Required Qualifications
- Proven ability to drive organic reach and engagement across multiple social media platforms.
- Strong writing skills with the ability to craft catchy captions and compelling hooks that capture audience attention.
- Proficiency in social media management and analytics tools such as Meta Business Suite, Buffer, LinkedIn Analytics, X Pro (TweetDeck), and WhatsApp Channels management.
- Experience with graphic design and video editing tools, including Canva and CapCut, to create visually appealing content.
- Solid analytical skills with comfort in content planning, performance tracking, and data-driven decision-making using tools like Google Sheets.
- Highly creative, adaptable, and quick to respond to emerging trends and audience behaviors.
- Genuine interest in the automotive industry is a strong advantage, enabling deeper engagement with the community and content relevance.

Preferred Qualifications and Benefits
While not explicitly listed, candidates with a passion for automotive culture and a proactive approach to social media innovation will thrive in this role. The position offers the opportunity to work at the intersection of automotive enthusiasm and digital marketing, contributing to a vibrant online community and brand growth.

If you are a trend-savvy social media professional with a knack for engaging storytelling and data-driven content strategies, we encourage you to apply and join our team.