Job Summary
We are seeking a skilled SEO Specialist to develop and execute comprehensive SEO strategies aimed at enhancing organic search visibility for US-based websites. The ideal candidate will have a strong background in both on-page and technical SEO, with proven experience driving high-ranking results in competitive markets. This role requires collaboration with cross-functional teams to ensure SEO best practices are seamlessly integrated into website content, design, and development. The focus will be on improving search performance through data-driven insights, local SEO optimization, and continuous monitoring of key metrics.
Key Responsibilities
Develop and implement effective SEO strategies tailored to improve organic search visibility specifically for US-based websites. Optimize website content, including landing pages and blog posts, to align with on-page SEO best practices, ensuring relevance and keyword integration. Conduct thorough keyword research and competitor analysis to identify opportunities and inform strategy adjustments.
Manage technical SEO elements such as site architecture, page speed optimization, mobile responsiveness, and schema markup to enhance search engine indexing and user experience. Monitor and analyze website performance using industry-standard tools like Google Analytics, Google Search Console, SEMrush, and others to track progress and identify areas for improvement.
Execute and oversee local SEO initiatives targeting US cities and states, ensuring Google My Business listings are fully optimized and consistent with NAP (Name, Address, Phone number) data. Collaborate closely with content creators, designers, and developers to guarantee that SEO best practices are embedded throughout the website development lifecycle.
Required Qualifications
Proven track record of delivering high-ranking SEO results for US-based service projects, demonstrating the ability to improve organic search visibility and traffic. Strong expertise in local SEO, including citation management, NAP consistency, and geo-targeting strategies to support localized search performance.
Hands-on experience with essential SEO tools such as SEMrush, Moz, Screaming Frog, Google Analytics, and Google Search Console is required to effectively analyze and optimize website performance. Strong analytical skills and a data-driven approach to decision-making are critical to identifying trends and optimizing strategies.
Excellent communication skills are necessary to collaborate effectively with cross-functional teams and articulate SEO concepts and recommendations clearly. Intermediate to advanced knowledge of HTML, JavaScript, and CSS is essential to understand their impact on search indexing and to work effectively with development teams.
Preferred Qualifications and Benefits
Experience working on international solar project campaigns is highly desirable and will be considered a strong asset. This background will provide valuable insight into industry-specific SEO challenges and opportunities.
While not explicitly stated, candidates can expect to work in a dynamic environment that values collaboration and continuous learning, with opportunities to contribute to high-impact projects focused on expanding organic search presence across diverse US markets.
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This role offers a unique opportunity to leverage your SEO expertise in a focused, results-driven environment, working alongside talented professionals dedicated to optimizing digital presence and driving measurable growth. If you are passionate about SEO and have a proven ability to deliver results, we encourage you to apply.