SEO Specialist

Job Summary
We are seeking a skilled SEO Specialist to develop and execute comprehensive SEO strategies for our websites and client projects. The ideal candidate will have a strong analytical mindset, a deep understanding of search engine algorithms, and hands-on experience with leading SEO tools. This role requires close collaboration with content creators and developers to ensure all SEO best practices are integrated seamlessly, driving organic traffic and improving search engine rankings.

Key Responsibilities
- Develop and implement effective SEO strategies tailored to both company websites and client projects, ensuring alignment with business goals.
- Conduct thorough keyword research and competitive analysis to identify opportunities for growth and optimization.
- Optimize on-page elements such as titles, meta descriptions, headers, and image alt text to improve search engine visibility and user experience.
- Perform technical SEO audits to identify issues and implement actionable recommendations that enhance site performance and crawlability.
- Monitor SEO performance regularly using tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, and Screaming Frog, and prepare detailed reports to track progress and inform strategy adjustments.
- Collaborate closely with content teams to ensure SEO best practices are incorporated into content creation and with development teams to address technical SEO requirements.
- Stay up-to-date with the latest search engine trends, algorithm updates, and emerging SEO techniques to maintain a competitive edge and adapt strategies accordingly.

Required Qualifications
- Proven experience in developing and implementing SEO strategies across various platforms.
- Strong proficiency with SEO tools including Google Search Console, Google Analytics, Ahrefs, SEMrush, and Screaming Frog.
- Excellent analytical skills with keen attention to detail to interpret data and identify actionable insights.
- Solid understanding of on-page SEO elements and technical SEO principles.
- Ability to conduct comprehensive keyword research and competitive analysis.
- Exceptional written and verbal communication skills to effectively collaborate with cross-functional teams and present findings clearly.

Preferred Qualifications and Benefits
While not explicitly mentioned, candidates with additional experience in content marketing, web development, or digital marketing analytics will find this role particularly rewarding. We offer a dynamic work environment where continuous learning and professional growth are encouraged. Access to the latest SEO tools and resources will support your success in this role.

If you are passionate about SEO and eager to contribute to impactful digital marketing initiatives, we invite you to apply and join our team.