Social Media Manager

Job Summary
We are seeking an experienced Social Media Manager to lead our organic and paid social media strategies across platforms including Instagram, TikTok, Pinterest, Facebook, and emerging channels. This role is ideal for a candidate with a deep understanding of beauty consumers, strong creative instincts, and a proven track record of building and nurturing engaged online communities. The successful candidate will be passionate about current social media trends and skilled at creating compelling content that truly connects with our audience.

Key Responsibilities
- Develop and maintain detailed content calendars that align seamlessly with product launches and broader marketing campaigns.
- Foster community growth and engagement by consistently posting daily content and actively interacting with followers to build a loyal audience.
- Lead influencer outreach programs, manage user-generated content (UGC) strategies, and oversee the execution of social media campaigns from conception through to completion.
- Analyze social media performance metrics regularly to optimize content strategies, ensuring maximum reach, engagement, and audience expansion.
- Stay informed on the latest social media trends, platform updates, and best practices, adapting strategies to keep the brand competitive and relevant.

Required Qualifications
- 3 to 5+ years of hands-on experience in social media management, preferably within beauty or lifestyle brands.
- Strong expertise in managing multiple social media platforms and proficiency with analytics tools to track and enhance performance.
- Demonstrated ability in visual storytelling, with a solid grasp of short-form video trends that effectively drive audience engagement.

Job Details
- Employment Type: Full-time
- Salary Range: Rs80,000 to Rs90,000 per month
- Work Location: On-site

This position offers a unique opportunity to lead innovative social media initiatives within a vibrant and fast-paced industry. You will collaborate closely with creative and marketing teams to elevate our brand’s presence and deepen community engagement. If you are passionate about beauty and social media, and have the skills to deliver impactful campaigns, we encourage you to apply.