Content Writer

Job Summary
We are looking for a creative and detail-oriented Content Writer to join our team in Islamabad (G-13/4). The successful candidate will be responsible for creating high-quality, engaging, and SEO-optimized content across multiple digital platforms. This role demands strong writing skills, a passion for storytelling, and the ability to produce content that drives traffic and boosts audience engagement. The Content Writer will collaborate closely with marketing and design teams to ensure all content aligns with the brand voice and overall marketing strategy.

Key Responsibilities
The Content Writer will be tasked with researching, writing, and editing original content for a variety of formats including blogs, website pages, product descriptions, email campaigns, and social media channels. Collaboration with marketing and design teams is essential to maintain consistency with the brand voice and marketing objectives.

A critical part of the role involves optimizing content using SEO best practices such as keyword integration, internal linking, and crafting effective meta descriptions. The candidate will also be responsible for proofreading and fact-checking all content before publication to ensure accuracy and clarity.

Additionally, the Content Writer will assist in planning content calendars and executing content strategies aimed at meeting marketing goals. Staying updated on content marketing trends and industry developments is important to generate fresh and relevant ideas. The role also includes monitoring content performance through analytics tools and recommending improvements based on data insights.

Required Qualifications
Candidates must hold a Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field. We are seeking individuals with 1 to 3 years of experience in content writing, copywriting, or digital marketing roles.

Excellent writing, grammar, and editing skills with a keen eye for detail are essential. Familiarity with SEO tools and content management systems, particularly WordPress, is required. The ability to write effectively for diverse formats and target audiences is critical. Strong research skills and the capability to manage multiple projects while meeting deadlines are also necessary to succeed in this role.

Preferred Qualifications and Benefits
We offer a competitive salary ranging from Rs60,000 to Rs80,000 per month, complemented by performance-based bonuses. Our work environment is creative and supportive, fostering professional growth and encouraging continuous learning.

This is a full-time, in-person position based in Islamabad (G-13/4), providing opportunities for skill enhancement and career progression. Candidates must have completed their degree to be considered.

This position reports directly to the Content Manager or Marketing Head and is an integral part of the Marketing/Content department. If you are passionate about crafting compelling content and eager to contribute to a dynamic marketing team, we encourage you to apply.