Amazon PPC Account Executive

Job Summary
We are seeking a skilled Amazon PPC Account Strategist to manage and optimize Amazon advertising campaigns aimed at driving sales, boosting brand visibility, and maximizing return on investment. This role requires a deep understanding of Amazon’s advertising ecosystem, strong analytical skills, and the ability to craft and implement effective pay-per-click (PPC) strategies aligned with overall business objectives. The ideal candidate will be proactive in campaign management, data-driven decision-making, and continuous optimization to achieve measurable results.

Key Responsibilities
Develop, implement, and oversee Amazon PPC campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display ads. You will be responsible for monitoring campaign performance closely and making strategic adjustments to meet key performance indicators (KPIs) and broader business goals.

Conduct thorough keyword research to identify high-performing keywords, continuously refining and expanding keyword lists based on data insights to enhance campaign reach and efficiency. Manage bids strategically to secure optimal ad placements while maintaining cost-effectiveness.

Allocate and manage budgets across multiple campaigns, ensuring the highest possible return on investment. Track and analyze critical metrics such as impressions, clicks, conversions, Advertising Cost of Sales (ACOS), and Return on Advertising Spend (ROAS).

Prepare and deliver regular performance reports to stakeholders, providing actionable insights and recommendations to improve campaign outcomes. Design and execute A/B tests to evaluate the effectiveness of different ad creatives, keywords, and targeting strategies, applying the results to optimize ongoing campaigns.

Utilize flat files for bulk uploading and updating product listings, ensuring accuracy and compliance with Amazon’s guidelines. Stay informed about the latest Amazon advertising features, tools, and best practices to maintain a competitive advantage. Leverage data-driven insights to continuously refine PPC strategies and maximize campaign performance.

Required Qualifications
Bachelor’s degree in Marketing, Business, or a related discipline. Proven experience managing Amazon PPC campaigns with a strong track record of delivering successful results.

Proficiency in Amazon Advertising Console is essential, along with familiarity with tools such as Helium 10. Strong analytical skills are required to interpret complex data and make informed decisions that drive campaign success.

Excellent communication and presentation skills are necessary to clearly convey insights, strategies, and recommendations to internal teams and stakeholders.

Job Type and Compensation
This is a full-time position offering a competitive monthly salary ranging from Rs50,000 to Rs100,000.

Candidates will be required to provide details of their current and expected salary during the application process.

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This role is ideal for a detail-oriented, analytical professional who thrives in a fast-paced environment and is passionate about leveraging data to optimize Amazon advertising campaigns. If you have the expertise and drive to enhance brand performance through strategic PPC management, we encourage you to apply.