Digital Marketer

Job Summary
Nexen Tire Pakistan (New Malik Automobiles) is looking for a skilled and innovative Digital Marketer to join their Karachi-based team. This role is ideal for a candidate passionate about creating compelling content, managing impactful advertising campaigns, and engaging with customers through digital channels. As a Digital Marketer, you will play a vital role in expanding the brand’s online presence and driving growth across multiple platforms. This position offers a unique opportunity to contribute to a dynamic and evolving company by enhancing its digital footprint.

Key Responsibilities
You will be responsible for developing and publishing engaging content on social media platforms such as Facebook and Instagram. This includes crafting both visual and written posts that resonate with the target audience. Managing and optimizing advertising campaigns on Google Ads and Meta platforms (Facebook and Instagram) will be a core part of your role, ensuring maximum reach and campaign effectiveness.

Creating eye-catching visuals using graphic design tools like Photoshop or Canva is essential to support various marketing initiatives. Additionally, you will handle customer interactions on social media channels, responding promptly to inquiries and managing order processing through these platforms to ensure a seamless customer experience.

Maintaining and updating website content is another key responsibility, including keeping inventory listings and pricing information accurate and up to date. You will also monitor and analyze digital marketing performance metrics regularly, using insights to refine strategies and improve campaign outcomes.

Collaboration with the marketing team is crucial to ensure all content aligns with the brand’s objectives and messaging, maintaining a consistent and professional digital presence.

Required Qualifications
The ideal candidate will have proven experience in social media marketing, digital advertising management, and customer service. A strong understanding of Google Ads and Meta advertising platforms is required, with the ability to create, manage, and optimize campaigns effectively.

Proficiency in graphic design software such as Photoshop or Canva is necessary to produce marketing visuals that support campaign goals. Experience in managing website content, particularly updating inventory and pricing details, is also important.

Candidates should possess a creative mindset with solid skills in both design and copywriting. Excellent communication skills and effective time management are essential to succeed in this fast-paced role. Additionally, the ability to analyze data and leverage insights to optimize marketing efforts will be highly valued.

Salary and Employment Details
This is a full-time position offering a competitive salary that reflects the candidate’s experience and expertise. Nexen Tire Pakistan encourages motivated individuals who are eager to drive digital marketing initiatives and contribute to the brand’s growth to apply.

If you are ready to take on this challenging and rewarding opportunity, please submit your resume through the designated application channels. Join Nexen Tire Pakistan and be part of a team dedicated to innovation and excellence in the automotive industry.