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SEO Specialist

We are seeking an experienced and talented SEO Specialist to join our team in Lahore. As an SEO Specialist, you will play a crucial role in optimizing our online presence and driving organic traffic to our website. The ideal candidate should have a solid understanding of search engine optimization strategies, techniques, and best practices.

Responsibilities:

Perform keyword research and analysis to identify opportunities for website optimization and increased organic traffic.
Develop and implement effective on-page and off-page SEO strategies.
Conduct website audits to identify areas for improvement and optimization.
Optimize website content, meta tags, headings, and URLs to improve search engine visibility.
Manage and optimize website structure, navigation, and internal linking.
Monitor and analyze website performance using SEO tools and analytics platforms.
Stay updated with the latest SEO trends, algorithms, and industry developments.
Conduct competitor analysis to identify strengths, weaknesses, and opportunities.
Collaborate with content creators to optimize blog posts, articles, and other website content for SEO.
Track, report, and analyze website rankings, traffic, and conversion metrics.
Recommend and implement SEO strategies to improve website rankings and visibility.
Collaborate with web developers and designers to ensure SEO best practices are implemented during website development and updates.
Stay up-to-date with SEO industry changes and adjust strategies accordingly.

Requirements:

Bachelor's degree in Marketing, Computer Science, or a related field.
3 to 4 years of proven experience as an SEO Specialist or similar role.
In-depth knowledge of search engine optimization techniques and best practices.
Familiarity with SEO tools such as Google Analytics, Google Search Console, Moz, SEMrush, etc.
Strong analytical and problem-solving skills.
Proficiency in HTML, CSS, and basic web development principles.
Excellent communication and teamwork skills.
Ability to work independently and manage multiple projects simultaneously.
Up-to-date with the latest SEO trends, algorithms, and industry developments.
Experience with local SEO and mobile optimization is a plus.

If you are passionate about SEO, have a proven track record of success, and thrive in a dynamic and fast-paced environment, we would love to hear from you! Join our team and contribute to our company's growth and success through effective SEO strategies and techniques.

To apply, please submit your resume, along with a cover letter highlighting your relevant experience and achievements in the field of SEO.