Build, plan and implement the overall digital marketing strategyStay up to date with the latest technology and best practicesManage all digital marketing channelsMeasure ROI and KPIsOversee all the company's social media accountsMonitor competition and provide suggestions for improvementKeeping up-to-date with trends in social media.Creating innovative content.Communicate with clients, affiliate networks, and affiliate partners.Develop and integrate content marketing strategies

- understand their current business practices and identify their goals and needs.
- Devise, deploy, and monitor projects to boost long term business success and increase profit levels.
- Partners with bank and financial institutions to develop, communicate, and implement the sales strategy in order to meet/exceed business objectives, and exchange leads/referrals.
- Responsible for MoM Growth of all assigned Accounts.
- Negotiate contracts and close agreements to maximize profits.
- Developed and cultivated lucrative relationships with both new and existing clients.
- Forecast and track key account Metrics (e.g. monthly & quarterly sales results and annual forecasts)
- Assist team with internal reporting required by Compliance, Finance, Operations etc.
- Attend to client queries and issues where required and provide timely and efficient resolution.
- Complete ad hoc project/research and presentation work and other relevant initiatives as requested by management. 

- Developed and executed marketing strategies for the college.
- Managed social media platforms that involved creating content and designing artwork for the college
- Play a continual role in analyzing competitor activities and determining where strategies could be adapted based on findings.
- Monitored the effectiveness of online marketing strategies, including social media sites, blogs and website.
- Designed exclusive marketing campaigns, partnerships & co branding activities.
- Conducted group sessions, presentations, activities for student involvement and growth.
- Actively worked on building positive relationships with both students and parents.
- Designed training modules to facilitate students. 

Research Trainee Marketing and Merchandising Department
Conducted various researches and then analyze the data to form reports. Worked closely with Client Servicing team and Creative team to coordinate
and develop artworks for the brand. Performed duty of a visual merchandiser for the brand outlets present nationwide in coordination with the
operation and sales staff team. Profound ability to design sales promotional activities and provided retail support. Managed and conducted events in
store and BTL Marketing Activities. - Marketing Strategies Formulation Developed brand awareness and marketing strategies. Identified traditional and online social advertising and
marketing opportunities. Managed online media (special offers page, advertising, website content, event marketing), email marketing, and print
(advertising, collateral, promotions). - Visual merchandising Used design and creative skills to help promote the image, products and services of the brand. Created eye-catching
product displays and store layouts and designs to attract customers and increase sales.
- Merchandising Assisted in the movement of stock in different stores. - Event Management and Live Coverage Conducted and managed events. Provided live coverage of in-store events on Instagram and Facebook.
Coordinated and oversee public relations and promotional activities that supported the needs of the outlets, with a focus on improved revenue
performance.
- Vendor Management Coordinated and managed vendors for different events and projects. - Social Media Posting Published social media posts on various social media pages.
- Product placement strategies formulation Developed and implemented product placement strategies. - Maintaining Corporate and Customer Relations Maintained corporate and customer relationships. - Focus Group Report Arranged and conducted focus groups within the store and formed a report, to gather

Digital marketing Intern Social Media Marketing Department
Hired to develop content and manage social media platforms for various clients. - Ideation and Content Generation Developed ideas for social media posts and content for content calendars aligned with clients social media
campaign objectives. - Social Media Posting Published social media posts on various social media pages. - Community Management and Moderation Responded to customer queries and complaints received on social media pages. - Assisting Customer Order Queries Worked with the Customer Service team to ensure all order queries and complaints received on social media
are properly catered.