概要

Responsibilities

• Design digital media campaigns (Facebook ad , Google ads) according to business goals
• Design ads (Video, Graphic and Animation) according to Business Requirements
• Establish our web presence
• Work to improve our brand presence
• Maintain and manage all our social media channels
• Liaise with Marketing, Sales and Product development teams
• Suggest and implement direct marketing methods
• Suggest strategies and methods for improvement
• Regularly track and get insights into competitors' strategies
• Develop and monitor ROI and KPIs
• Stay up-to-date with digital media technologies and latest trends

Facebook Marketing

• Create, optimize and manage brand's Facebook page
• Manage Facebook Ads Manager
• Manage Facebook Business Manager
• Manage Ad rules
• Brand awareness Campaign
• Reach Campaign
• Web Traffic Campaign
• Engagement Campain
• Lead Generation
• Conversion
• Catalog Sales
• Bidding Strategy
• Budgets
• Target audience specific area
• Target specific interest, demographic and Behavior
• Ad Report
• Facebook audience insight
• Facebook analytic (page and website)
• Facebook Pixel
• Re-Marketing

Google Ads

• Bid strategy
• Re-Marketing
• Quality Score
• Google Search ad
• Google Display ad
• Google Video ad
• Lead Generation

Search Engine Optimization (SEO)

• On Page Seo
• Off Page Seo


Google Tag Manager

• Installation Google Tag on Website
• Integration with Facebook pixel
• Event tracking
• Track GTM Events in Google analytics
• Video Tracking
• Trigger, Variable and Tags
• Templates
• Scroll Depth Tracking GTM & Analytics
• Element Visibility Tracking
• Restroe Trigger

项目

Zameenlelo.com Search Console insights
Facebook Ad insights
Google Ad insights

工作经历

公司标识
Digital Marketing Manager
ZameenLeLo.com
Feb 2020 - 代表 | Islamabad, Pakistan


学历

Google
证书, ‎
Google My Business
Completed
2019
Google
证书, ‎
Digital Marketing, Google Search Ads
Completed
2019
Google
证书, ‎
Google Search Ads
Completed
2019
Google - YouTube
证书, ‎
Google My Business, Video For Branding
Completed
2019
Google - YouTube
证书, ‎
Completed
2019
HUBSPOT ACADEMY
证书, ‎
Social Media Certified
Completed
2019
Google Analytics Academy
证书, ‎
Google Analytics
Completed
2019
SEMRush
证书, ‎
Social Media
Completed
2019
Digiskill.pk
证书, ‎
Wordpress, SEO, Digital Marketing
Incomplete
2019
Google Analytics Academy
证书, ‎
Google Tag Manager
Completed
2019
Google
证书, ‎
Digital Sales
Completed
2019
Google
证书, ‎
Google Ads Fundamental
Completed
2019
Virtual University of Pakistan
硕士, 科学硕士学位, MCS‎
Web Development, Computer Networking, Computer programming
CGPA 3.26/4
2015
University of the Punjab
学士, 理工学士, B.Sc‎
Computer Science
2011

技能

中级 Google Ads
中级 Adobe Photoshop 7
中级 Ahrefs
中级 Backlink Strategy
中级 Competitor Analysis
中级 Content Marketing
中级 Corel Draw
初学者 CSS
中级 Data Analysis
中级 Data Analytics
初学者 Digital Marketing Analysis
初学者 Digital Marketing Management
中级 Facebook SEO
中级 Google Analytics
中级 Google My Business Command
中级 Google Search Console
中级 HTML
中级 Instagram Knowledge
中级 Installation and Software Configuration Skills
中级 Keyword Research
中级 Link Building
中级 LinkedIn Marketing
熟练 Local SEO
中级 Marketing Strategies
初学者 MOZ
中级 Off SEO
中级 Off-Page SEO
中级 On-Page SEO
中级 Online Graphic Designing Tools
中级 Online Marketing Analysis
中级 Pay Per
中级 PPC Knowledge
中级 SEMRUSH
初学者 SEO Audits
中级 Seo Content Optimization
中级 SEO Reporting
中级 Site Audits
初学者 Social Media Strategises
中级 Technical SEO
中级 Video Editing Techniques
中级 Web Development
中级 Web Traffic Metrics Knowledge
中级 Website Architecture
中级 Website Designing
中级 Wordpress
中级 Youtube SEO

语言

中级 英语