Creative and skillful designer with great experience in driving company growth through creative and innovative design solutions and strategies. Highly Skilled at creating powerful design concepts through trend following and customers needs. Possesses a diverse experience of working with established global brands as well as new establishing setups. Comprehensive background in managing highly effective communication design campaigns that supported key sales, marketing and stakeholders engagement objectives. Consistent career record of achieving profitability and operational improvement in a highly challenging environment. Skilled professional with hands-on experience in developing minimal and creative design solutions that results increasing profitability. Great experience of hiring, training and mentoring highly engaged team members, seeking opportunities for others to rise in their talents and skills.
Responsible for designing the company's marketing campaigns and ensuring that the desigred goals are being achieved as per companys assigned targets. Responsible for managing the entire product Design lifecycle. Improved the overall brand image and took bold steps to improve upon the branding strategies of the company. Execute new design campaigns by leading cross-departmental teams, including website, email, telemarketing, webinar, PR, events, etc. Responsible for designing social media posts, website banners, ad posts, carousels, and image manipulation, complete stationery, Billboards, flyers, streamers, catalogs, and complete printable. Coordinating with outside agencies, art services, web designer, marketing, printers, and colleagues as necessary. Responsible to create a packaging solution that helps to sell more of the product. Obtain market research such as current trends in their niche and the desires of consumers. Assess industry standards and requirements and implement them effectively into the packaging of the products. Collaborate, brainstorm, and strategize with multiple teams for a wide range of materials that may include web pages, videos, emails, presentations, brochures, internal communication, newsletters, and social media. Advertising on social media for product development.
Responsible for understanding the project requirements and execute the design process from the beginning of the project till the final delivery. Was responsible for mentoring the junior members of the team to help them improve upon their skills and work their way up the ladder. Develop, implement, monitor and evaluate design strategies for advertisements, promotions, printable and collateral to support the marketing objectives and maximization of the companies positive exposure in local and international market.Designing and developing new and improved approach of visuals to capture market channels and increase customers reach. Implementation and execution of marketing activities to increase branding and recognition programs. Designing and implementing marketing campaigns and measure their ROI and KPIs. Suggest improvements in branding strategies based on customer feedback mechanisms. Design packaging accurately that represent the prospective of the clients. Developing initiatives for new projects together with the product development and marketing teams. Create clear artistic ideas and visions & effectively communicate and execute those ideas with the team within the specified time frame. Develop GIFs and short motion videos for both internal and external audiences. Responsible to create training programs and course design for all brand designers
Responsible for executing social media and website strategies to achieve brand position and revenue growth goals.
Execute marketing strategies to develop new market channels and improve the overall brand awareness of the company through PPC, SEO and SEM.
Assist with branding and help in improving the overall social and digital presence.
Responsible for doing research to analyze competitor products and services.
Manage and coordinate graphic design projects from concept development through completion. Work closely with clients to create a vision, conceive designs, and consistently meet deadlines and requirements. Effectively build, motivate, and direct design and production teams. Coordinate designers, consultants, and vendors to meet all project requirements. Manage all operational, strategic, financial, quote/bid, staffing, and administrative functions.
Management of initial conceptual design to final product preparation for various screen-printed materials.
Held meetings with clients to ensure the project work flow is in order.
Develop conceptual ideas and presentations for seasonal and specialty projects.
Contribute to product development, brainstorm with marketing clients, inspect and approve printed pieces, provide design direction to colleagues, and work efficiently under tight deadlines.
Created luxury branding and marketing materials that adhered to established brand standards.