Anticipating and formulating annual sales quotas; estimating sales volume and profit
for new and existing products; examining trends and outcomes; establishing pricing
strategies; suggesting selling prices; scrutinizing costs, competition, supply, and
demand to determine annual and gross-profit plans.
Introducing novel sales plans and advertising techniques.
Contributing marketing and sales insights and recommendations to strategic plans and
evaluations; accomplishing action plans; enforcing quality, productivity, and customer
service standards; troubleshooting issues; conducting audits; identifying trends; and
implementing changes to attain marketing and sales operational objectives.
Forecasting requirements; formulating an annual budget; scheduling expenditures;
scrutinizing variances; and initiating corrective actions to meet marketing and sales
financial goals.
Create field sales action plans.

Designing impactful brand strategies, allocating resources efficiently across projects, and
defining short-term and long-term objectives.
Staying up-to-date with market trends and competitor activities, proactively seeking new
opportunities in unexplored markets, and conducting negotiations with clients.

As the individual responsible for Sales and Marketing activities of the Fasteners Division, my foremost duty is to ensure the achievement of our objectives. In this regard, I have as the individual responsible for Sales and Marketing activities of the Fasteners Division, my foremost duty is to ensure the achievement of our objectives. In this regard, I have developed and implemented new marketing and sales plans, along with setting the strategy for the next five years. Moreover, I plan the Company Sales Budget and territories sales budget.
Collaboration with dealers across Pakistan is a vital aspect of my role, entailing sales and production planning for their routine dispatches. Additionally, through close coordination with regional offices and teams, I manage, monitor, and enhance the sales of assigned Territories and OEMs of fasteners.
I undertake the survey and assessment of the viability of the appropriation and logistics system of the assigned wholesaler, crosswise over the nation, to ensure its effectiveness. It's also my responsibility to monitor the placement and display of promotional material of AEL fasteners at retail outlets.
Staying up to date with market trends, new developments, and utilizing this information for business improvement is an essential component of my role. As such, I keep the National Sales Manager (NSM) informed of all the latest happenings.

Successfully handle all local sales-related clients, consistently meeting monthly sales targets, while utilizing marketing and sales techniques to retain existing clients and convert prospects into clients.
Proactively create community partnerships with customers to explore new business opportunities.
Effectively gather and manage queries and complaints from retailers and sub-dealers, ensuring prompt resolution of issues through upper management decision criteria.
Possess a keen eye for detail and a comprehensive understanding of the industry's dynamics.

Achieving month to month deals targets successfully.
Exploring new business opportunities by creating community associations with customers.
Retaining clients, proselyte prospects into clients by utilizing advertising and deals methodologies.
Collect query and complaints from all Retailer and sub-Dealers, preparing prior report for resolving the issues of Retailers and Institution clients through under upper management decision criteria.