* Establishes strategic goals by gathering business partners and achieve Annual Operating Plans by brand and by month.
* Determines annual unit and gross-profit plans by implementing sales and marketing strategies; analyzing trends and results.
* Establishes sales objectives by forecasting and developing annual sales quotas for zone and territories; projecting expected sales volume and profit for existing and new products.
* Implements national sales programs by developing field sales action plans.
* Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
* Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand
Area Sales Manager my responsibilities and duties are to monitor sales team and prepare for next goal achievement as per company requirement. Territory is Lahore International Modern Trade and Lahore utility stores corporation Generated stores demand as per commitment and deliver due date to the IMT Stores and utility store corporation warehouses, Target achieved by quarterly one by one IMT Stores and USC