概要

Dynamic business professional with extensive expertise in digital banking, product development, and strategic partnerships. Proven track record in driving revenue growth and expanding market reach within the fintech sector. Experienced in cultivating B2B relationships, leading cross-functional teams, and delivering innovative financial solutions. Committed to delivering exceptional results and fostering collaborative relationships with stakeholders to achieve business objectives.

项目

Partnership Project - Blinq x NRSP
Paymob Project - Payment Integration
Research Assistant - CPEC

工作经历

公司标识
Manager Business Expansion(AVP) - Branchless Banking
NRSP MICROFINANCE BANK LIMITED
Jun 2024 - 代表 | Karachi, Pakistan


Developed and executed strategies to expand branchless banking and digital financial services (DFS) across diverse markets with a focus on enhancing client acquisition, driving product adoption, and advancing financial inclusion goals through innovative branchless banking solutions.
Spearheaded client engagement initiatives, cultivating and managing relationships with both new and existing clients to drive business growth and extend the bank's presence in the market.
Led cross-functional teams in delivering seamless branchless banking services, monitoring performance metrics and implementing process improvements to enhance client satisfaction and operational efficiency.
Conducted in-depth market research to identify growth opportunities and emerging trends, providing strategic insights that reinforce the bank's leadership in the microfinance sector.

公司标识
Assistant Manager Business Development
Paysys Labs
Jan 2023 - Jun 2024 | Karachi, Pakistan


Developed and implemented effective sales strategies to meet revenue and business goals. This involved creating presentations and proposals, drafting RFP documentation, negotiating contracts and finalizing deals with both new and existing clients.
Identified and pursued new market opportunities both locally and internationally, leading to successful penetration of international markets for hosting and instant payment solutions.
Coordinated with cross-functional teams including product owners, software developers and project managers to ensure the successful delivery of projects.
Cultivated and managed robust relationships with both existing and potential clients including banking and financial institutions. Accurately assessed client needs, resulting in achieving 70 percent of the existing customer target and 44 percent of the new customer target in this period.

公司标识
Business Development Executive
paymob
May 2021 - Dec 2022 | Karachi, Pakistan


Conducted extensive market research to identify potential SMEs and Enterprise clients and understand their payment processing needs.
Created tailored presentations and proposals to showcase the benefits of our payment gateway solutions, emphasizing how they could streamline payment processes.
Managed and presented records of the merchant through CRM who required financial services including POS and E-commerce gateway.
Collaborated closely with our product and technical teams to address client feedback and incorporate necessary features and enhancements into our payment gateway solutions.

公司标识
Key Account Executive
Bazaar Technologies
Jan 2020 - May 2021 | Karachi, Pakistan


Developed and executed strategic account plans to drive growth and retention within key accounts, leveraging an in-depth understanding of clients business needs and market dynamics.
Collaborated closely with internal teams including sales, marketing, and product development to ensure alignment on key account strategies and deliverables.
Identify upsell and cross-sell opportunities spearheaded a significant increase in annual revenue while maintaining strong client relationships and satisfaction.
Analyze key account performance metrics, track progress against targets, and provide actionable insights for decision-making and continuous improvement initiatives.

公司标识
Marketing Internship
Unilever
Sep 2019 - Nov 2019 | Karachi, Pakistan


Aalyzing and scrutinizing the company's requirements for ongoing projects and contracts.
Update and manage internal database for future vendor’s selection and their terms, this information is helpful for upcoming projects.
Developed and strengthened supplier relationships.

学历

Bahria University Medical and Dental College
硕士, , Master of Business Administration‎
Marketing
CGPA 3.1/4
2025
NED University of Engineering & Technology
学士, BSc, Management Sciences‎
Management Sciences
2022

技能

熟练 Administrative Management 
熟练 Analytical Skills
熟练  Talent Acquisition
熟练 B2B Business Development
熟练 B2B Knowledge
熟练 Branch Management
熟练 Brand Advertising
熟练 Brand Management
熟练 Brand Strategy Development
熟练 Budgeting Skills
熟练 Business Advertising
熟练 Business Continuity Management
熟练 Business Development Process
熟练 Business Development Skills
熟练 Business Development Strategies
熟练 Business Excellence
熟练 Client Management
熟练 Communication Skills
中级 Competency Of CBS
熟练 Computer Proficient
熟练 Content Marketing Skills
熟练 Coordination Skills
熟练 Coordintion Skills
熟练 Customer Analysis
熟练 Customer Relationship Management
熟练 Customer Satisfaction Management
熟练 Digital Product Development
熟练 End to End Sales
中级 Financial Management
熟练 Financial and Budgeting Skills
熟练 Fluent in English English
熟练 Government Liaison
熟练 HR Leadership
熟练 Human Resource Management
熟练 Industrial Relation Management
熟练 Interpersonal Leadership
中级 Leadership Qualities
熟练 Leadership Skills
熟练 Market Analysis
熟练 Market Research
熟练 Market Research Analysis
熟练 Marketing Fulfillment
熟练 Marketing Research
熟练 Marketing Strategies
熟练 Marketing Strategy
熟练 Negotiation Skills
熟练 Negotiations Skills
熟练 Network Devices
熟练 Operating Systems
熟练 Presentation Skills

语言

熟练 英语

My Video Introduction