概要

With over 8+ years of diverse cross-cultural experience in the dynamic field of digital marketing, I am a seasoned Digital Marketer and SEO Expert. I specialize in creating impactful web presences for brands, executing successful online advertising campaigns through SEM (PPC) and SMM, and skillfully managing various tasks such as WordPress development, office administration, HR management, business proposals, and analysis.

My strength lies in meticulously tracking the performance of marketing strategies and delivering tangible results. I take pride in my track record of launching highly successful marketing campaigns that not only meet clients' demanding objectives but also exceed their expectations.

I offer a comprehensive skill set combined with an unwavering dedication to achieving excellence. Together, we can elevate your digital marketing initiatives, establish a robust online presence, engage your target audiences effectively, and surpass your business goals.

If you're ready to take your digital marketing or SEO consultancy to new heights, I invite you to connect with me. Let's have a conversation about how I can contribute to your success.

项目

TalkAgent

工作经历

公司标识
Head of Digital Marketing
Atlantic Group of Companies
Jan 2023 - 代表 | Lahore, Pakistan

Responsibilities:

Research and implement SEO, SEM, and Social advertising campaigns.
Work with the team to ensure SEO best practices are properly implemented.
Work with editorial and marketing teams to drive SEO in content creation.
Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Develop and implement a building strategy.
Research and analyze competitor paid advertising and SEO practices.
Develop and implement email marketing campaigns to promote our products and services.
Perform ongoing keyword discovery, expansion, and optimization.
Experienced with Google, Facebook/Insta, Linkedin, and TikTok Ads.
Execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns
Also worked as a Data Miner (Collect email, phone & socials)
Create and maintain email marketing campaigns.
Track, report, and analyze website analytics and PPC initiatives and campaigns.
Also work with foreign marketing teams from Europe, the USA, the UK, UAE, and mostly Arab Countries.

公司标识
SEO Expert
US Packaging Solution
Jan 2020 - Jan 2023 | Lahore, Pakistan

Major Responsibilities:

Develop SEO strategies that increase the company's search engine results rankings.
Research powerful keywords and implement content recommendations to drive the most valuable traffic.
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Develop and integrate content marketing strategies.
Monitor implemented strategies/campaigns performance with different analytics tools.
Experience with website analytics tools (e.g, Google Analytics, GSC, Ahref, SEMrush, and Ubersugest, etc..)
Set measurable goals that demonstrate improvement in marketing and SEO efforts.
Build, plan and execute pay-per-click PPC advertising campaigns across a range of digital channels (Google, Facebook, TikTok)
Implement Goal tracking and define ways to reduce the risk of click fraud, also optimize campaigns to achieve KPIs and targets
Developed and maintained 10+ company websites by using WordPress (Elementor) page builder.
Hiring & Supervision of office administration.
Work in collaboration with different teams' daily activities to ensure best practices are deployed.
Delegating tasks and training team members to maximize their potential.

公司标识
SEO Expert
Intellectual Works
Oct 2018 - Jan 2020 | Lahore, Pakistan


Hiring & Supervision office administration
Managing SEO team
Made Training & Orientation material for employees.
Conduct on-site and off-site analysis of the company’s website(s).
Draught and implement SEO plans and create road map for accomplishments.
Ongoing support of page optimization initiatives (On-Page SEO): audits and recommendations
Developed on-site body content and coordinate with content specialists for the creation of SEO based content.

公司标识
SEO Executive
ICT Mentors
May 2017 - Oct 2018 | Lahore, Pakistan


Monitoring and tracking the performance of SEO campaigns
Making Strategies for Off Page Optimization
Research keywords, Manage PPC & SMM Campaigns

公司标识
SEO Expert
TalkAgent
Aug 2016 - Jul 2017 | Lahore, Pakistan


Conduct on-site and off-site analysis of the company's website(s).
Coordinate with content specialists for the creation of SEO based content.
Keyword Analysis and research
Search Engine Marketing

公司标识
SEO Intern
SEO Masters
Mar 2015 - Aug 2016 | Multan, Pakistan


Manage and wrote for company's blogs
Videos Uploading
Link Building
Maintain WordPress Websites

学历

Virtual University of Pakistan
学士, 理工学士, Bachelor in Computer Science‎
Computer Science
2023

技能

熟练 Ahrefs
初学者 Ali Baba
初学者 Amazon UAE
初学者 Amazon UK
熟练 Article Marketing
中级 B2b Lead Generation
熟练 Backlinks
中级 Business Analysis
熟练 Campaign Performance Analysis
熟练 Content Optimization
熟练 Content Blogging
中级 Content Management
中级 Content Strategy
中级 Design Management
中级 Digital Marketing
中级 Digital Marketing Analysis
熟练 eCommerce SEO
中级 eCommerce SEO
中级 End to End Sales
初学者 Etsay
熟练 Google Ads
中级 Google Ads Planning
中级 Google AdWords
熟练 Google Analytics
熟练 Keyword Sesearch
熟练 Landing Page Optimization
熟练 Link Building
中级 Linked Data
中级 LinkedIn Ads
熟练 Links Development
熟练 Marketing Research
初学者 Marketplace Handling
初学者 Noon UAE
熟练 Off-Page
熟练 On Page
中级 PPC Knowledge
中级 PPC Specialist
熟练 Search Engine Optimization
中级 Search Engine Ranking
熟练 Search Engine Submission
中级 SEM
熟练 SEMRUSH
熟练 SEO
熟练 SEO Audits
熟练 SEO Keywords Knowledge
熟练 SEOquake
熟练 SMM
中级 Social Media Ads
熟练 Social Media Communications
熟练 Social Media Consultation

语言

熟练 旁遮普语
熟练 Saraiki
熟练 乌尔都语
中级 英语

Bashir 联系人

Musharaf Raza Khan
Xpert Digi