I joined the team as a senior SEO writer. The task was to craft the content strategy for local spa and fitness businesses and optimize the conversion rate for the event production business. So far, I've increased the traffic by 110% while attracting B2B clientele to our portfolio.Currently, I am crafting the SEO strategy for our B2B health and management software (Wellyx). I am doing a content audit and building clusters to build topical authority across the web. 

I am attached to XStak as a B2B SaaS writer on a contract basis. The goal is to help the company establish its online presence as a brand and grow organic traffic through blogs.I am providing content for Point of Sale (POS), Order & Inventory Management System, and Loyalty Management System. The role includes creating guides for XStak's all-in-one retail operating system, crafting lead magnets, and writing product comparison blogs.I cover the latest tech topics such as omnichannel commerce and omnichannel marketing as well as digital payments, artificial intelligence (AI), machine learning (ML), and business intelligence (BI).

I am managing the overall content strategy across multiple platforms. My responsibilities include developing new ideas, building content roadmaps, and tracking web analytics. The goal is to ascertain content engagement levels by producing high-quality creative content.I am using content management systems to analyze website traffic and user engagement metrics. As a content manager, I oversee the SEO, content, and PR efforts to ensure content meets short-term and long-term marketing targets.
Within 12 Months, the website has generated 4million+ impressions and 82k clicks with a 3.5%+ CTR. The growth is great so far and I'm trying to convert this biannual growth into monthly milestone.

I worked with the outreach company as a senior SEO writer. My services were hired to lead the PR team and write in-depth, insightful blogs on digital marketing topics. I helped the company in achieving 130% growth in organic traffic and a 45% boost in lead generation.I also assisted the company with white-label content creation, PR writing, and guest post writing. This helped me produce quality writing pieces on industry-related topics for international audiences. I wrote blogs and PRs for clients on several niches including Travelling, Health and Fitness, Home and Garden, Pesticides, social media and Gaming. During my stay, the company's project acquisition rate was 100% with full customer satisfaction.

I joined Retail Direct as a technical writer. I created blog clusters to get topical authority while creating quality content for readers. Within six months, the website achieved its set traffic goals (150% increase). The company achieved its annual sales target (100% improvement in leads) before the sales season. Laptop Outlet was named the third leading tech company, and I was promoted to the senior Technical Writer position.I also worked as an insource writer for OPPO's official UK store and wrote the main landing page content after collaborating with the OPPO team. With the help of the SEO team, my team managed to gain the targeted traffic and sales goal by working on information-based content.

I worked for Conceptbsol.com and its sister company CV Sarkar. I wrote landing and services pages for both websites with respect to SEO guidelines. My additional duties included writing In-App content, job descriptions, and career guidance blogs.
I also managed and wrote blogs for insourcing clients. As a result, I was able to grasp the industry knowledge of Health, Automotive, Insurance, and Law. I wrote blogs and detailed guides on Digital Marketing, Home & Garden, and restaurants.

As a Creative Content Writer, I was managing On-Page SEO Content for websites and Affiliate Marketing. I wrote Research Articles, Travel Blogs, Product Reviews, and Product Descriptions for better content reach.

As a freelance writer, I wrote reports on the business and agriculture industry. I was covering the local industry, associated issues, and opportunities. Also, I wrote columns and features on national political scenarios and economic conditions.

I worked in Punjab Lok Sujag with the collaboration of UNDP as Feature Editor. My duties were to come up with ideas that align with the "Social Awareness" program and assign them to the team. I was managing and directing a team of 50+ reporters and freelance writers.
Over the years, I wrote and edited 3000+ features in Urdu on social, economical, and health issues. I was also responsible for posting and publishing the content on respective websites. Moreover, I was writing scripts and collaborating with video editors for visual content.