Digital Marketing Specialist

Comtanix is seeking a talented Digital Marketing Specialist to enhance our online presence and drive engagement through innovative marketing strategies. The ideal candidate possesses a robust knowledge of search engine optimization, content marketing, and analytics, helping us to optimize our digital footprint successfully. As a key player in our marketing team, you will develop and execute digital marketing campaigns that promote our brand, products, and services. You will work closely with other departments to ensure that all marketing content aligns with our strategic goals and reaches our target audience effectively. In this role, you will focus on content creation and management, leveraging your expertise in copywriting and keyword research to develop engaging content across various platforms. Additionally, you will handle social media marketing efforts and utilize tools like Google Analytics to track campaign performance. Your keen analytical skills will help in evaluating the effectiveness of digital campaigns, allowing for continuous improvement and optimization. We value creativity and proactivity, and your contributions will be vital in promoting our brand across multiple digital channels.
Responsibilities

Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive traffic to the website.
Create, manage, and optimize content for various platforms including the company website, blogs, and social media channels.
Conduct thorough keyword research to inform content strategies and enhance search engine rankings.
Utilize SEO best practices to improve organic search visibility and ranking on search engines.
Execute email marketing campaigns that engage existing customers and attract new leads.
Analyze website traffic and user behavior using Google Analytics to inform marketing decisions.
Report on the performance of digital marketing campaigns and provide actionable insights for future initiatives.
Participate in generating innovative ideas for brand promotion through various digital channels.
Stay updated on the latest digital marketing trends, tools, and best practices to ensure competitive advantage.
Collaborate with graphic designers and other team members to produce high-quality marketing materials.
Develop and maintain strong relationships with key stakeholders and external partners.

Skills

Search Engine Optimization Content Marketing Email Marketing Google Analytics Copywriting Keyword Research SEO

Job Details

Total Positions:

1 Post

Job Type:

Full Time/Permanent

Job Location:

Rawalpindi, Pakistan

Gender:

No Preference

Minimum Experience:

2 Years

Apply Before:

Feb 25, 2025

Posting Date:

Jan 24, 2025

Comtanix

· 11-50 employees - Rawalpindi

Comtanix is a fast growing BPO, supporting number of global clients with mission-critical services. We deliver a tailored solution to global clients providing a competitive advantage for enterprises to focus on their core business.