Content Writer

Mian Group of Chakwal (MGC), a reputable home appliance supplier with a strong presence since the early 1990s and over 110 outlets nationwide, is looking to hire a Senior Content Writer for their Rawalpindi office. This full-time, on-site role focuses on creating and managing high-quality content that supports marketing initiatives and strengthens the company’s brand identity. The successful candidate will be responsible for producing engaging web content, developing strategic content plans, conducting thorough research, and ensuring all materials are accurate and polished.

Key Responsibilities:
- Write and edit web content daily to maintain a consistent and compelling brand voice.
- Develop and implement content strategies that align with overall marketing objectives.
- Conduct comprehensive research to generate informative and relevant content.
- Proofread all written materials to ensure grammatical accuracy and clarity.
- Create creative and engaging content such as blogs, stories, and punchlines to attract and retain the target audience.
- Consistently meet deadlines in a fast-paced work environment.

Required Qualifications:
- Bachelor’s degree in English, Journalism, Communications, or a related discipline.
- Minimum of one year of proven experience in creative writing or a similar content creation role.
- Strong expertise in web content writing, content strategy development, and research methodologies.
- Excellent proofreading skills with meticulous attention to detail and grammar.
- Ability to produce engaging, creative content that resonates with diverse audiences.
- Willingness and ability to work full-time on-site in Rawalpindi.

This position offers a monthly salary of Rs60,000 and requires full commitment to the on-site work environment. The role is ideal for candidates who thrive under deadlines and are dedicated to maintaining high standards of content quality in a dynamic setting.