• Designing and implementing strategies to meet brand profits/volume and company targets.
  • Developing brand briefs, strategies, launch plans, etc.
  • Budgeting and controlling funds for various brand activities. 
  • Initiating and participating in new product development.
  • Maintain close contact with the sales team to stay abreast of the market. 
  • Reviewing regional performances and participating in jCMs.
  • Performing trend analysis and finding growth opportunities. 
  • Planning regular market visits, studying, and collecting market data. 
  • Coordination with advertising, research agencies, media, and suppliers.

Job Details

Industry:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Minimum Education:
Bachelors
Degree Title:
BBA or equivalent from a reputable university.
Career Level:
Entry Level
Experience:
1 Year - 2 Years (1-2 years of Marketing/Brand Management experience, preferably in the FMCG sector.)
Apply Before:
Jan 11, 2025
Posting Date:
Dec 10, 2024

Dalda Foods Limited

Food & Beverages · 301-600 employees - Karachi

Dalda foods limited (Dalda Foods) traces its legacy to one of the oldest and most trusted food brands of the country. Dalda’s name has been synonymous with highest quality and utmost trust of the consumers for over 80 years. Dalda Foods was incorporated in July 2004 as a private limited company to acquire and manage the businesses related to Dalda and other food brands which were spun off from Unilever Pakistan Limited. The registered office of the company is at F-33, Hub River Road, SITE – Karachi and it has manufacturing facilities located at SITE-Karachi, Port Qasim-Karachi and Raiwind-Lahore. Principle activities of the Company are manufacturing and sale of edible oils and fats, snacks and tea whiteners. Company’s growth trajectory has combined organic growth as well as growing through acquisition and diversifications.

Dalda Foods is presently operating in three foods sector – edible oils and fats with its iconic brands like Dalda, Planta, Manpasand, Tullo, Bisco, Cremo, etc; in the dairy and related sector with its brand Cup Shup in the tea whitener segment and in the snacks sector through its brand Knock Out, Bash, etc.

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