Posted Nov 20, 2024 288 views
We are seeking a skilled Content Writer and SEO Expert to join our team. The ideal candidate will be responsible for creating compelling, well-researched content and optimizing it for search engines to increase our brand’s online visibility, drive organic traffic, and improve conversion rates. This dual-role position is perfect for a talented wordsmith who understands digital marketing and search engine optimization.
Key Responsibilities:
Content Creation:
- Develop high-quality, engaging, and SEO-optimized content, including blog posts, articles, web pages, product descriptions, social media posts, and email campaigns.
- Conduct thorough research on industry-related topics to produce informative and unique content tailored to the target audience.
- Collaborate with design, marketing, and development teams to ensure content aligns with overall brand strategy and goals.
- Proofread and edit content to maintain high-quality standards, grammar accuracy, and consistency.
SEO Strategy and Execution:
- Perform keyword research and identify target keywords based on SEO goals, search intent, and competitive analysis.
- Optimize existing content and web pages, including meta tags, headers, internal links, image alt text, and more, to improve search rankings.
- Develop and execute on-page and off-page SEO strategies, such as link-building campaigns, guest posting, and outreach.
- Monitor website traffic, rankings, and user engagement, and provide actionable insights using tools like Google Analytics, Search Console, and other SEO platforms.
Content and Market Analysis:
- Track content performance metrics, analyze user behavior, and adjust strategies accordingly to maximize ROI.
- Conduct competitive analysis and stay updated on the latest SEO and content marketing trends, algorithm changes, and best practices.
- Generate and implement new content ideas, blog topics, and campaign strategies based on market research.
Qualifications and Skills:
- Bachelor’s degree in English, Communications, Marketing, or a related field.
- Proven experience (2+ years) as a Content Writer, SEO Specialist, or similar role.
- Strong writing, editing, and proofreading skills with attention to detail.
- In-depth understanding of SEO best practices, search engine algorithms, and tools (e.g., SEMrush, Ahrefs, Moz, Google Analytics).
- Experience with content management systems (e.g., WordPress).
- Ability to create engaging and persuasive content that aligns with brand voice and objectives.
- Strong analytical and problem-solving skills.
- Knowledge of HTML/CSS for basic content editing is a plus.
- Familiarity with social media management and content distribution channels.
Preferred Skills:
- Certifications in SEO, Content Marketing, or Digital Marketing.
- Experience in PPC and social media advertising.
- Knowledge of user experience (UX) writing and conversion rate optimization (CRO).
Why Join Us?
- Collaborative work culture and a supportive team.
- Opportunities for growth and continuous learning in digital marketing.
- Competitive salary and benefits.
Job Details
Fantasy Studio
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