Strategy & Creative Lead

Job Summary
We are looking for a motivated and creative professional with 1-2 years of experience in strategy and planning specifically related to activations and events. The successful candidate will play a pivotal role in developing engaging social media content and providing clear, actionable direction to design teams. This position demands a hands-on approach to brainstorming, designing, and planning activation strategies that align with client goals. Collaboration across various business units is essential to ensure that ideas are practical and execution plans are effective. The role also involves working closely with client pitch briefs, ensuring all strategies reflect brand objectives while keeping abreast of the latest market trends. Strong presentation skills and a creative mindset are critical for success in this dynamic role.

Key Responsibilities
- Develop innovative and compelling content for social media campaigns, guiding designers to bring these ideas to life.
- Brainstorm and design activation concepts and strategic plans tailored to meet specific client needs and objectives.
- Work collaboratively with cross-functional business teams to evaluate the feasibility of proposed plans and devise robust execution strategies.
- Analyze client pitch briefs thoroughly and translate them into strategic plans that align with brand targets and expectations.
- Continuously monitor and stay updated on current market trends, best practices, and emerging techniques in activations and events.
- Prepare and deliver persuasive presentations that clearly communicate ideas, strategies, and campaign objectives to internal teams and clients.
- Apply innovative thinking and problem-solving skills throughout the planning and execution phases to ensure successful outcomes.

Required Qualifications
- A minimum of 1-2 years of professional experience in strategy or planning roles related to activations and events.
- Demonstrated experience in creative or strategic positions, with a preference for candidates having at least 2 years in such roles.
- Strong knowledge and hands-on experience in social media content creation and the ability to direct design teams effectively.
- Excellent verbal and written communication skills, with the ability to present ideas confidently and clearly.
- A creative thinker who can generate innovative ideas and solutions that differentiate client campaigns.
- Willingness and ability to reliably commute or relocate to Korangi Town prior to starting employment.

Preferred Qualifications and Benefits
- Prior experience working within a digital agency environment is highly desirable and will be considered an advantage.
- This is a full-time position offering a competitive starting salary beginning at Rs 75,000 per month.

This role offers an exciting opportunity to contribute to a fast-paced, creative environment where strategic thinking and innovation are highly valued. If you are passionate about activations, events, and digital strategy, and meet the qualifications outlined above, we encourage you to apply and join our dynamic team.