Branch Manager

The Branch Manager will be responsible for the overall management and profitability of the IT Training Institute branch. This includes overseeing daily operations, ensuring high-quality education delivery, driving student admissions, and leading the sales team to achieve revenue and growth targets. A strong focus on sales strategy, lead conversion, and team leadership is essential for this role.

Key Responsibilities:

Sales & Business Growth:

Develop and implement sales strategies to meet and exceed monthly and quarterly enrollment targets.
Identify new business opportunities, corporate tie-ups, institutional partnerships, and local marketing campaigns.
Drive lead generation activities both online and offline (seminars, workshops, career fairs, etc.).
Monitor and improve inquiry-to-admission conversion rates.
Track competitors and adjust strategies to maintain competitive advantage.

Branch Operations:

Oversee day-to-day operations of the branch to ensure smooth functioning.
Ensure timely scheduling and delivery of training programs.
Maintain facilities and infrastructure to provide a professional learning environment.
Coordinate with trainers to ensure course quality and schedule adherence.

Team Leadership:

Recruit, train, and manage front-desk staff, sales counselors, and support teams.
Set KPIs for team members and conduct regular performance reviews.
Motivate and coach the team to achieve targets and maintain high service standards.

Customer Relationship Management:

Handle key student or parent concerns and ensure high levels of satisfaction.
Implement feedback systems to improve training services and overall student experience.

Reporting & Analysis:

Prepare and present branch performance reports, including sales figures, growth trends, and expense controls.
Use CRM and MIS tools to track performance metrics and student life cycle management.

Requirements:

Bachelor’s degree in Business, IT, Education, or related field (MBA preferred).
4+ years of experience in the education/training sector, with at least 2 years in a leadership or sales role.
Proven experience in meeting sales targets and growing business revenue.
Strong leadership, communication, and interpersonal skills.
Knowledge of IT certifications and tech training programs (e.g., Python, Java, Data Science, Cloud, etc.) is a plus.
Proficiency in CRM tools and MS Office.

Key Performance Indicators (KPIs):