Social Media Marketing Manager

We are seeking a creative and results-driven Social Media Marketing Manager to join our dynamic team. The ideal candidate will be responsible for developing and executing social media strategies that enhance brand awareness, generate high-quality leads, and engage audiences across multiple digital platforms. This role primarily focuses on promoting services related to Visit Visa, Study Visa, Work Visa, and Immigration for countries such as the UK, Canada, Australia, Schengen States, UAE, and others. The successful candidate will play a key role in driving the company’s growth by leveraging social media channels to attract and convert potential clients.

Key Responsibilities:
- Develop and manage comprehensive social media campaigns across platforms including Facebook, Instagram, LinkedIn, and others.
- Create engaging, informative, and high-converting content tailored specifically to visa and immigration services.
- Plan and execute targeted paid advertising campaigns aimed at lead generation and increasing inquiries.
- Collaborate closely with sales and counseling teams to ensure marketing strategies align with client acquisition objectives.
- Monitor, analyze, and report on social media performance metrics and lead conversion rates to optimize campaigns.
- Stay updated with the latest digital marketing trends and competitor activities to maintain a competitive advantage.
- Actively engage with followers by responding to messages and comments, fostering a strong and interactive online community.

Required Qualifications:
- Bachelor’s Degree in Marketing, Media, Communication, or a related field.
- Minimum of 2 years of proven experience in digital or social media marketing.
- Strong proficiency with Facebook Ads Manager, Google Ads, and content planning tools.
- Excellent creative writing skills combined with the ability to produce compelling visual content.
- Fluency in both English and Urdu is essential.
- Ability to work independently and deliver results in a fast-paced environment.

Preferred Qualifications and Benefits:
- Competitive salary ranging from Rs70,000 to Rs90,000 per month, with additional performance-based bonuses.
- Opportunities for professional development, including digital marketing training programs.
- Supportive and collaborative team environment that encourages growth.
- Paid annual leave and participation in incentive programs.
- This is a full-time, in-person position.

If you are passionate about social media marketing and eager to contribute to a growing organization specializing in visa and immigration services, we encourage you to apply. This role offers an excellent opportunity to make a significant impact while advancing your career in a vibrant and supportive setting.